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Web-Based Customer Relationship Management - Software MagazineSuccessful customer relationship management is the hallmark of every well-run business. Why? Because it costs more to acquire new customers than it does to hold onto existing ones. During the last few years a wide range of new software solutions has appeared that can help you deliver world-class customer service and support. And they all have one thing in common -- the Web. Full Software Magazine story - http://www.softwaremag.com/Insomnia/nov_98/index.htm .Methods For Management - InformationWeek ArticleInformationWeek takes a look at what IT department must do to put processes in place to ensure higl levels of application availability. The article talks about IT customer satisfaction and service level agreements. Full Story - http://www.techweb.com/se/directlink.cgi?IWK19981207S0001.Web-Enabled Call Centers Turn Surfers To CustomersCorporations want to change call center applications from manual intervention systems to automated solutions that tap the power of the Internet and the Web. Interest in Web-enabled call centers is rising because companies are marketing more and more of their wares on the Internet. When potential purchasers show interest in a product, a company wants to transform them from prospects into buyers. To do that, a customer service representative may need to talk to the person, answer questions and assuage any fears. For that to occur, a company must connect its Web servers and call center systems. Full CRN story - http://www.crn.com/sections/news/821/821pg133a.asp . |
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