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                  CRMAdvocate Today - December 21, 2005

  "OUR TAKE" (more)

  12/21/05 - Six Steps to Losing Your Customers - Step Four
Should a CRM initiative ever be a cost saving program? Yes, when it saves the customer money. Often, but not always, when you are looking to cut costs. Step number four of six is a very common way companies lose customers:
 
Focus on cost savings at the expense of providing a quality service. There is no point in automating processes and marketing campaigns that don't work for the customer. How often do we see organizations looking to squeeze costs out of operations only to see a rise in customer complaints and defections?
 
As a general rule, cost saving initiatives should be done using two-dimensional metrics: save x% while maintaining or improving the customer experience. A singular focus on cost reduction runs great risk of making your customers mad. Be careful!
 
Gary Lemke, Publisher
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  TODAY'S NEWS (more)

UniPress released FootPrints Deploy Suite - a new add-on module with capabilities for a broad range of desktop management activities. The new FootPrints Deploy Suite provides FootPrints-powered service desks with enhanced software deployment, patch management, and asset discovery capabilities, giving agents more tools to troubleshoot and resolve technical issues.

Oracle announced general availability of the Oracle Identity and Access Management Suite, an integrated portfolio of products that protect applications, critical systems and data from unauthorized access.

Undergoing a period of pivotal change, the healthcare industry in North America provides no lack of opportunities for IT vendors. While both healthcare provider and payer spending on IT will grow strongly in the next 5 years, understanding the key areas of investment is crucial in an industry that has just begun to invest more aggressively in IT. These are the key findings from a new report by independent market analyst firm Datamonitor (DTM.L). In its report, Technology Opportunities in the North American Healthcare Market, Datamonitor anticipates that North American healthcare provider and payer spending on IT will total $39.5 billion by 2008. These investments are largely driven by national and regional drives toward electronic medical record (EMR) adoption.

Xenos Group announced that New Yorkıs Tioga County has completed implementation of infoWEB, an enterprise class report and document management solution. Tioga County will rely on infoWEB to automate the processing of purchase orders and a wide variety of other eforms, and to electronically distribute internal reports.

Indiana University has completed a telecommunications upgrade to offer the university community unified messaging services based on Interactive Intelligence software called Communite. The services will be offered to faculty, staff and potentially students, at the Indiana University Bloomington and Indiana University-Purdue University Indianapolis (IUPUI) campuses.

iFusion Solutions announced that Absolute Software has upgraded to Microsoft Dynamics CRM 3.0. This program provided Absolute Software and their Microsoft CRM partner iFusion Solutions, the unique opportunity to upgrade from Microsoft CRM 1.2 to 3.0 before the product was available to existing customers or the general public.

In a nation-wide study that looked at more than 1,100 customer service calls received by RESCUECOM during the month of October, 2005, "Windows Won't Start" was the most frequently identified problem, experienced by 20 percent of customers. This was followed by "Internet Connectivity Difficulties" (17 percent); "Computer Running Very Slow" (16 percent); "Data Loss" (11 percent); "Printer Not Working" (6 percent) and "Networking Problems" (5 percent). "All Others" made up the remaining 25 percent.

Siebel announced that Singapore-based NBOGroup has transitioned to Siebel CRM OnDemand from Salesforce.com. The NBOGroup has been conducting leadership development, communication, and interpersonal skills training across Asia since 1988.

SITEL announced the signing of a multi-year agreement with one of North America's energy solutions companies, to support their customer care and sales contact functions. The 5-year agreement further underscores SITEL's leading service offering in the utility industry, where its solutions are provided to utility companies on four continents.

China's landmark West-East Gas Pipeline Project (WEPP) has selected an IP-based converged networking solution from Nortel to power quality voice and multimedia communications, both wired and wireless, along its 4,200-kilometer route.

 FEATURE WEBCAST (more)

"Contact Centers with Nine Lives: Business Continuity Strategies"

Ed Margulies, COO, Telephony@Work

In today's contact center, it is increasingly more important to develop a hedge against disaster. Take labor strikes, power outages, terrorism and natural disasters. What steps have you put into place to ensure maximum up time for your operation? In this session, you will learn how to identify the most essential business continuity disciplines and strategies for smooth transition and recovery during exigent circumstances. Learn how you can mitigate risk in your contact center and maintain workflow integrity with the proper tools. Session topics include: Disaster Recovery, Transactional integrity and security, and Graceful Operations Scaling & Implementation.

  

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CRMSI46.47  -0.72%
Dow Jones10,805.55  -0.29%
Nasdaq2,222.42  -0.01%
S&P 5001,259.62  -0.02%
Top Gainers
NICE49.8  0.93 
eOn13.73  0.42 
Amdocs27.38  0.38 
Top Losers
Verint33.25  -1.28 
salesforce.com33.2674  -1.26 
SAP45.4  -0.57 
Complete Stock Index
As of close 12/20/05
Linking Customer Feedback to Business Results
 

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Events (more)

(Feature) March 5-9, 2006: The Art of Customer Care Enhancing the Customer Experience - The Art of Customer Care - Enhancing the Customer Experience - Is it possible for a Customer Care function to build customer loyalty and increase sales? Join us in Atlanta, March 5-9, and learn how world class companies are enhancing "the customer experience" with innovative programs and processes. Benchmark your center against the 2006 Global Contact Center Benchmarking Report, hear case studies from leading companies, work closely with Customer Care experts and brainstorm with your peers. Visit www.customercare.com.
January 22-25, 2006: 7th Annual Sales & Marketing 2006, West: A Frost & Sullivan Executive MindXchange - From analytics to branding to partnering to technology, this comprehensive event tackles top management's concerns for the organizations future as it relates to acquiring, retaining, improving relations and loyalty with their present, past and future customers. This Executive MindXchange delivers real world insights from seasoned sales and marketing professionals along with multiple opportunities for you to network and brainstorm with solution providers and your peers in interactive sessions that allow you to get practical in applying what you've learned to your own organization. This is your opportunity to discover new and creative solutions for sales and marketing concerns that are vital for maintaining your competitive advantage and growing your organization.
January 23-25, 2006: 2006 Contact Center and Strategic Sourcing Summit of the Americas - This is the executives-only Summit meeting that global outsourcing decision-makers have been waiting for, and a must attend event for individuals responsible for exploring, researching and expanding their global service capabilities. Discover the great potential the Caribbean and Latin American region holds for your corporation, and share information with other key decision-makers responsible for their organization's strategic planning as it pertains to contact centers, shared service centers, BPO, outsourcing options, and location selection.
February 27 - March 01, 2006: Linking Customer Feedback to Business Results - Looking for new ways to get more actionability out of your customer data? Interested in innovative ideas for responding to your customers to drive business improvement and profitability? Welcome to IIR's 10th annual Linking Customer Feedback to Business Results.
April 3-5, 2006: Content Management Strategies Conference 2006 - Join colleagues who are leading the move to component information management at the 8th Annual Content Management Strategies conference. Learn the practical ins and outs of moving into content management. Take control of selecting the best tools for your working environment. Learn about the best practices that have made others successful.
 

  WEBCASTS (more)

 · Listen Now!  Contact Centers with Nine Lives: Business Continuity Strategies - (RealMarket Live!)
 · January 19 The New Metrics: Moving Beyond ACD Statistics - (Inova/CRMXchange)
 · January 24 How to Optimize Your Collections Business Process - (Inova/CRMXchange)
 · January 26 Cross-Channel Cross-Lifecycle Customer Service: A Communications Sector Imperative - (eGain)
 · February 09 The New Metrics: Moving Beyond ACD Statistics - (Inova/CRMXchange)
 · On-Demand Analyst Series Part I Voice Self-Service in 2006: Linking Voice & Web Channels - (RightNow)
 · On-Demand Competing Through Service: Servicing Your Way to Growth and Profitability - (Astea)
 · On-Demand Top 5 eBusiness Imperatives for 2006 featuring Gartner - (Comergent)
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