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12/19/05 - Six Steps to Losing Your Customers - Step 2 It's not quite the 12 days of Christmas but knowing the Six Steps to Losing a Customer might be a bit more useful to you - at least as it relates to keeping your customers in the fold. Step 2: Assume that the customer is happy and will renew your service or use you for additional requirements. We have all been taught the pitfalls of assuming too much and that lesson remains very important for those in the customer relations business. Does your organization "throw products over the wall" and blindly believe customers will be happy enough to buy more? During the year, we talked about the importance of metrics like customer retention, net promoter, customer satisfaction and others. Can you ever measure too much? Gary Lemke, Publisher (Share your thoughts)
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TODAY'S NEWS (more)
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In staunch support of authentication as a necessary step in fighting spam, SKYLIST, an email service provider and deliverability leader, announced the top 8 email authentication myths. SKYLIST identifies these myths as common misconceptions and the major reasons that an estimated half of all email marketers do not authenticate their messages. According to SKYLIST, the top email authentication myths are 1. Authentication was designed as an anti-spam solution but it does not work. 2. Complying with email authentication standards is difficult. 3. There is no benefit.
ClickSoftware announced a new license and service agreement with a global telecommunications company selling equipment and services to mobile and fixed-line communications and network operators worldwide. The company has purchased several products from ClickSoftware's ServiceOptimization Suite, including tools for optimized scheduling, analytics and mobility.
Open-source vendor SugarCRM announced the beta release of Sugar Suite 4.0, an application the company claims has enough functionality to attract enterprises of every size. Sugar Suite 4.0 has been developed with many more features than its predecessors. It has advanced-reporting capabilities and customizable dashboards, including campaign management, workflow management, and access control. Plus, the new version will come with enhanced lead-sharing capabilities and e-mail-handling features.
Avidian Technologies announced the launch of Prophet 3.0, the newest version of its leading Outlook-based sales software solution. Avidian also announced that Prophet will be available for the first time for enterprises with Prophet Enterprise Client and Prophet Enterprise Server.
SAP announced that customers across a variety of industries have selected the newest version of mySAP Customer Relationship Management (mySAP CRM) to drive business growth and improve end-user productivity across sales, service and marketing roles. The Whirlpool Corporation, Bluefin Solutions and Purdue University are among the latest companies leveraging the recent release of mySAP CRM for better customer insight, improved decision- making and enhanced forecasting processes.
Soffront announced improved IT asset discovery and management capability for it's Help Desk software. This improved capability allows companies to audit computer assets in remote locations such as home offices. This capability solves a critical problem of taking inventories of hardware and software assets and managing software licenses for remote employees.
Witness announced that the underwriters of its offering have exercised their over-allotment option and completed the purchase of a total of 4,715,000 shares of common stock at $20 per share.
DHL announced the launch of the DHL Partnership CARE (Customer Activation Resolution and Enhancement) Program. As part of the DHL focus on providing best-in-class customer service and a superior customer experience, the Partnership CARE program is designed to identify and tailor solutions to individual customer needs.
CosmoCom announced that SBS, a marketing consultancy and contact center outsourcer based in Edinburgh, UK, has chosen CosmoCall Universe to support both its existing business and its innovative growth plans.
AMC Technology announced Lennox International as a major new customer. LII chose the AMC product suite to integrate mySAP Customer Relationship Management (CRM) Interaction Center with Avaya Enablement Services (AES) to enhance service in their reseller support center located in Richardson, Texas.
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FEATURE WEBCAST (more) |
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"Contact Centers with Nine Lives: Business Continuity Strategies"
Ed Margulies, COO, Telephony@Work
In today's contact center, it is increasingly more important to develop a hedge against disaster. Take labor strikes, power outages, terrorism and natural disasters. What steps have you put into place to ensure maximum up time for your operation? In this session, you will learn how to identify the most essential business continuity disciplines and strategies for smooth transition and recovery during exigent circumstances. Learn how you can mitigate risk in your contact center and maintain workflow integrity with the proper tools. Session topics include: Disaster Recovery, Transactional integrity and security, and Graceful Operations Scaling & Implementation.
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| CRMAdvocate Stock Index |
| CRMSI | 46.98 |  | -0.06% |
| Dow Jones | 10,872.15 |  | -0.09% |
| Nasdaq | 2,252.05 |  | -0.38% |
| S&P 500 | 1,267.57 |  | -0.27% |
| Top Gainers |
| ICT Group | 17.26 |  | 0.67 |
| NCR | 34.81 |  | 0.56 |
| West Tel | 40 |  | 0.49 |
| Top Losers |
| Verint | 36.07 |  | -2.18 |
| RightNow | 18 |  | -1.44 |
| SPSS | 27.16 |  | -0.63 |
| Complete Stock Index |
| As of close 12/16/05 | |
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White Papers (more)
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Grow Your Business - The Value of Knowledge in the Contact Center - The universal agent desktop is at its core a knowledge-enhancing tool, designed to provide agents with only the most relevant information and functionality to do their jobs, and only at the most relevant and appropriate times.(Cincom)
|  | | Stinky Branding - The smell of armpits, dirty laundry, and soiled diapers are all now highly sought-after scents, as companies, pursuing smelly-branding have all lined up, excited for having exclusive rights to aromas which they can use to bring odor to their lifeless products. Like, peachy-smelly-bras or chocolate-smelly-underpants and so on.(ABC Namebank)
|  | | A Philosophy of Success - Sam Falletta built a successful career with incept Corporation over the past eight years. Incept provides direct marketing services for commercial businesses, from medium size to Fortune 500 firms, and is a leader in the blood donor recruitment industry. Falletta was recently promoted to the position of President.(Incept Corporation)
|  | | Will Enterprise Search Tools Help Your Sales Reps Sell More? - Understanding the difference between Enterprise Search Tools (ex. Google) and Technologies Specializing in Sales Knowledge Sharing(Involve Technology)
|  | | Using an Online Survey to Put Customers on Your Side - To win over hesitant advertisers, wouldn't it be helpful to have an 8 million standing army on your side? Guideposts, a leading publisher of inspirational books and magazines with a total circulation of over 8 million, decided it was time to try some innovative techniques to reach out to customers and show the advertisers the full power of its readership community.(WebSurveyor)
|  | | CEM Panel Discussion - Customer experience management (CEM) is garnering a great deal of attention in the CRM industry. A panel of industry experts discuss the importance of CEM to the enterprise and shed light on what it will take to successfully implement a winning strategy.(CRM Association)
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