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                  CRMAdvocate Today - August 30, 2005


 FEATURE WEBCAST (more)

"Transforming Your Enterprise with A Real-Time Contact Center"

Donna Fluss, Principal, DMG Consulting

From her soon to be released book ("The Real-Time Contact Center), Ms. Fluss shares her thoughts on how new systems, tools and best practices can transform your contact center from a closed operating environment into an essential corporate player. Learn how hot trends like IP, offshore outsourcing, performance management and real-time analytics will make the next five years the most exciting in contact center history.

 

  TODAY'S NEWS (more)

HDI announced the publication of Tools for Support Knowledge: A Guide to the Leading Tools for Building and Maintaining End User Support Knowledge Bases. The new publication will provide customer service and support professionals with a unique and valuable tool to assist them in successfully adopting and leveraging tools for knowledge management.

Empirix announced a proactive monitoring and management solution designed specifically for Cisco IP Contact Center (IPCC) Enterprise Edition telephony environments. Empirix's OneSight application management software now features monitoring profiles built for Cisco CallManager, the software-based call-processing component of the Cisco IP telephony solution.

eGain announced that KMWorld named eGain Service 7 to its distinguished Trend-Setting Products of the Year List for 2005. eGain was recognized for its complete suite of customer service and contact center software.

Fischer International announced that VITAS has selected Fischer Identity Suite 2.0. The full implementation throughout VITAS' enterprise will include password management, self-service, provisioning, and compliance.

iFusion Solutions announced that Mission Hill Winery has gone live with their implementation of Microsoft CRM (MSCRM). Mission Hill is using Microsoft CRM to track feedback from the thousands of comment cards that they receive weekly from guests attending their wine tours and private functions.

Salesforce.com announced that Air Products & Chemicals has chosen salesforce.com as its CRM solution. Air Products' sales and marketing teams are implementing salesforce.com applications to enhance sales processes, track customer interactions, and coordinate campaigns across multiple businesses.

CosmoCom announced the appointment of Tatung System Technologies Inc (TSTi) as its Master Value Added Reseller in Taiwan. TSTi is Taiwan's leading solution provider, providing innovative Computer, Communications, and e-Commerce solutions, with a major practice in call centers.

Siebel Systems announced that Zurcher Kantonalbank (ZKB) has increased its "share of wallet" with existing customers and has enhanced customer loyalty using Siebel business applications. Switzerland's third-largest bank has deployed Siebel Finance and the Siebel Enterprise Marketing Suite to 3,800 staff -- nearly the entire workforce -- to create a single, complete view of more than 1 million retail finance customers across multiple channels.

SPSS announced that the Bureau of Justice Statistics (BJS), part of the U.S. Department of Justice's Office of Justice Programs, has purchased additional SPSS predictive analytics software to analyze and produce reports on key crime and justice-related data.

Vignette announced that St. John Health has selected Vignette Content Management to standardize the capabilities of its Associate intranet and ease and automate the processes for creating, managing and publishing content on the Web.

  "OUR TAKE" (more)

  8/30/05 - Bring Back the Farmers
One reader seemed to very much value the hunter went on to articulate very strong feelings for the role and value of the farmer. He said:
 
"As far as farmers, let's bring them back. The small to true mid size accounts do this via a relatively inexpensive telephone force. But for the larger accounts, on into globals, bring back those farmers. Quota them, but pay them on an 80/20 plan. You want them to sell but theirs is a much softer sale. The more touches with a larger company the better."
 
In closing, the reader said that he believes an organization that really uses both farming and hunting is the exception rather than the rule. "What a differentiator that strategy can be." I agree. Do you?
 
Gary Lemke, Publisher
(Share your thoughts)
 

 

  

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Articles (more)

(Feature) Looking For A Clearer View Of The Customer - Customers can be a demanding lot. And businesses are finding that without a consolidated view of their customer data, meeting those ever-higher customer expectations is tough.(InformationWeek)
Automated Customer Service Takes Off - Businesses are relying more on IT for nearly every facet of customer interaction: billing, marketing, order processing, sales, and support. With the growing use of technologies such as call-center automation, CRM, data warehousing, Internet-based applications, and sales-force automation, it's hard to imagine how enterprises could comprehensively relate to their customers without IT.(Optimize)
Finding The Customer - Hip new-media options and loads of customer data are ushering in a new age of marketing. Smart tech leaders team with marketing to get closer to the customer.(InformationWeek)
Midmarket CRM vendors release bumper crop of updates - As vendors jockey for position in the crowded midmarket enterprise applications field, their customers reap the benefits in rapid product enhancements. A half-dozen ERP (enterprise resource planning) and CRM (customer relationship management) software makers are in the midst of major software releases right now, bringing deeper integration options and added customization features to their applications.(IDG News Service)
A Recipe for Reduced Turnover: Find the Right Mix - Recent advancements in selection technologies now make it possible to identify various individual traits and attributes before job offers are made(CRM Magazine)
Energizing Customer Relationships - Utilities are finding ways to improve service through automated technology. The result is increased ROI in the field, at the call center, and across the business.(CRM Magazine)
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