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                  CRMAdvocate Today - June 27, 2005

 FEATURE WEBCAST (more)

"Your Money's Worth: Business Value in VoIP Recording"

Greg Sherry, Director, Marketing and Business Development, Witness Systems

Join us for an informative conversation with Greg Sherry, Director, Marketing and Business Development for Witness Systems, whose background includes leading quality and business optimization efforts at a U.S. wireless telecom company. Greg will share how you can optimize your business/workforce in ways you may not have previously considered. Learn what business drivers make recording VoIP interactions a compelling proposition and discover how other companies have already reaped real value in VoIP interaction recording.


  TODAY'S NEWS (more)

SAP announced that it is delivering enhanced connectivity between the plant floor and the enterprise by acquiring Lighthammer Software Development, a supplier of enterprise manufacturing intelligence and collaborative manufacturing software, based in Exton, Pennsylvania. Lighthammer's Collaborative Manufacturing Suite (CMS) will be delivered as an SAP xApps composite application on the SAP NetWeaver platform.

Airframe Business Software announced the release of CRM Express 3.0, an on-demand application for managing the customer service, sales and marketing departments in small and mid-sized businesses.

M-Tech Information is pleased to announce record sales in the first half of 2005. This upward trend is expected to continue for the remainder of 2005.

CustomerImpact launched a means of capturing customer feedback data within retail environments. The Talkback solution offers an automated method finding out what customers think of their shopping experience while they are actually experiencing it.

Active+ Software has launched a new version of its email software eMill which brings features to improve list management and message tracking.

Merced Systems announced the company has joined the Genesys InterWorks Partner Program. Through the InterWorks Partner Program, Merced Systems will develop integrated analytical applications with Genesys' products and make them available to Genesys customers.

Utopy announced that the company's SpeechMiner 3.5 product suite earned the "Best of Show" award at the 2005 Call Center Demo and Conference in Orlando.

DoubleClick announced the release of the Q1 2005 Email Trend Report which shows email to be more productive than ever, with significant increases in the click-to-purchase conversion rate and orders per email delivered.

NACDA has selected SKYLIST to power its email marketing programs and enhance member communication efforts. NACDA will use the SKYLIST StormPost email marketing automation system to personalize email messages to its 6,100 members and assist them in networking and exchanging information with other college athletics professionals.

Spoke Software and salesforce.com announced a new Customforce-built application delivering Spoke's sales prospecting solution as an Sforce custom web tab. The Spoke custom application allows sales professionals to search the Spoke sales lead network to identify target companies and people within those companies with the titles they sell to -- then add those prospects as contacts or leads in Salesforce without leaving the Salesforce application.

  "OUR TAKE" (more)

  6/27/05 - Is "Customer" in the CEO's DNA?
Sometimes we muse that the words and actions of a company don't seem to line up. However, in this case, the lack of words and actions seem to be in perfect alignment. What am I talking about? In short, it seems CEO's have not learned the word customer.
 
According to a March Deloitte survey of 150 technology CEOs, only 6 percent say building customer loyalty is their biggest challenge to sustaining growth. Peppers and Rogers Group recently tracked 23 CNBC interviews with CEOs discussing their companies' strategies and only six used the word customer.
 
If you want to read more about this, you can read Dear CEO: Don't Leave Customers in the Dust. Seems so obvious that CEO might say something like, "Our growth will be based on making sure we have the right products and rights services to match our customers' needs." But they just don't seem to get it.
 
Gary Lemke, Publisher
(Share your thoughts)

 

  

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Witness Systems

 
 
White Papers (more)

(Feature) Contact Center Process Improvement - In the 2002 bestseller "Bringing Down the House", author Ben Mezrich recounts how six MIT students used statistics and teamwork to beat the game of blackjack. Three "best practices" from the blackjack team stand out.(Merced Systems)
Data Driven Management and Transformation - In the 2003 bestseller "Moneyball," author Michael Lewis recounts how Oakland A's general manager Billy Beane used data-driven management to reshape a laggard major league baseball team into a world-class winner.(Merced Systems)
Real CRM/SFA Success - If we accept that the technology for the SFA solution is sound and the software does work then what can be the problem? It must be the people tasked with using the SFA.(AMT Consulting)
The Future of CRM: Intelligent Systems Empowering Sales - Competitive businesses are now adopting a new breed of CRM systems that infuse accurate and timely information from business information providers within traditional CRM systems. As a result, companies are leveraging the full potential of CRM technology in meeting their sales and prospecting objectives.(OneSource Information Services)
Tomorrow's SIP-Enabled Customer Interactions - For almost two decades, companies have strived to distribute incoming voice calls among call takers in the most efficient manner. In recent years, email and web interactions have been included in the routing mix, using common routing engines across media.(Siemens)
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