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  "Delivering Optimized Customer Service with IP Telephony and Interaction Recording"    This presentation discusses the generic benefits of deploying IP telephony in an enterprise, and focuses on the incremental features and benefits that an IP telephony recording solution can deliver to an organization. The presentation will show how IP Telephony interactions and workflows can be cost effectively recorded inside and outside the contact center, integrated with the existing office infrastructure, and shared across the enterprise in real time in order to help deliver optimized customer service. (Listen Now)
 
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RightNow Technologies Announces IPO
RightNow Technologies announced its initial public offering of 6.3 million shares of its common stock at a price of $7.00 per share. Of the shares offered, RightNow is selling 6 million shares and a selling stockholder is selling 300,000 shares. RightNow and the selling stockholder have also granted the underwriters a 30-day option to purchase up to 900,000 additional shares from RightNow and 45,000 shares from the selling stockholder to cover over-allotments, if any.   (about RightNow)

VerticalResponse Releases iBuilder 5.0 For salesforce.com
VerticalResponse and salesforce.com announced the iBuilder 5.0 is now a certified sforce solution. Integrated with salesforce.com via the sforce on demand platform and available to salesforce.com customers, iBuilder enables salesforce.com users to build, control, and measure direct marketing campaigns, including targeted email and direct mail, right from within salesforce.com.

IntelliChem Selects Siebel CRM OnDemand
Siebel Systems announced that IntelliChem has selected Siebel CRM OnDemand. The company is using Siebel Systems' hosted CRM solution to increase sales revenues and more effectively manage its expanding sales organization and channel partnerships. Siebel CRM OnDemand's robust analytics capabilities are also providing additional insight into key drivers of the organization's success, helping IntelliChem determine how to most effectively allocate resources.

Primary Matters Releases "On Demand" Webinar
Primary Matters announced the release of a 15-minute webinar presentation that introduces the concepts, value, and approach of activity-based planning and budgeting for customer contact centers. Activity-Based analysis is quickly becoming adopted by more and more organizations to compliment and enhance their current planning and budgeting practices. The unique approach offered by Primary Matters reveals an integrated and broadened view of the users' organization.   (about Primary Matters)

StayinFront Expands Partnership With Endo Pharmaceuticals

   Required Reading
     
Academics Call for More CRM Research    Having CRM technology in place does not ensure that companies will see an improvement in customer relationship management, says an international group of academics who convened at the Faculty Consortium in CRM hosted by Baylor University and University of Georgia. (CRM Daily) more >>
 
Archive of past Required Reading articles

Kaupthing Bank Selects SAP Core Banking Solutions
SAP announced that Kaupthing Bank has selected SAP software as its new core banking platform to unify operations, standardize processes and reduce the number of legacy systems across the banking group. The agreement includes solutions for managing customer current accounts and loans for all banking customers. The implementation will be handled by Nyherji, an SAP and Kaupthing Bank partner in the Nordic market.

Virtusa Adds With Expanded Commitment To Pegasystems
Pegasystems announced that Virtusa Corporation, a Pegasystems services partner, has purchased PegaRULES Process Commander for the purpose of expanding its services offering around BPM. The agreement was reached in Q1 of this year. Virtusa has more than 100 experienced Process Commander designers and implementers and plans to evaluate the 'smart' platform to build internal applications to support its global infrastructure.

National Instruments Measures Powerful Results With Vignette
With 26 out of 27 years of revenue growth and consistent profitability, National Instruments ("NI") is a company that knows how to consistently innovate to better attract and serve customers. The opportunity to manage customer interactions for maximum effectiveness and increase revenue opportunities while streamlining the management of information distributed throughout the enterprise led National Instruments to select Vignette customer interaction and content management solutions to increase efficiencies with its customer-facing activity.

Choice Hotels International Goes Live With Initiate Identity Hub
Choice Hotels International now relies on the Initiate Identity Hub software to track guest loyalty and personalize hospitality experiences for hotel guests across all of its properties in the U.S. and Canada. Selected for its experience in matching and linking customer information across multiple systems, Initiate Systems provides Choice Hotels with a virtual, yet consolidated solution which integrates guest stay data and provides Choice Hotels with up-to-the moment interaction history across its brands.

Independent Analyst Survey Of CRM Users
PeopleSoft announced the findings of an independent study from AMR Research. According to AMR Research's July 2004 "Customer Management Applications Report, 2003-2008," PeopleSoft CRM had the highest usage ranking in a survey of customer management users.

 
 
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Annual Call Center Exhibition - Annual Call Center Exhibition featuring the ICMI Knowledge Exchange September 13-15, 2004 Washington State Convention & Trade Center Seattle, WA $200. THE ONE call center industry event that will meet all your needs: Vendor-free education by ICMI; Comprehensive exhibit hall; Interactive leadership summit; Access to industry leaders; Best networking opportunities; Call center site tours.  more >>
 
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