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Welcome to RealMarket Today! Your concise source for the latest breaking news in CRM. RealMarket Today! is a free resource of RealMarket.

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FREE WEBINAR - Opportunity Knocks: Creating & Capturing Sales and Marketing Opportunities
Want to know how to manage customer and sales information by streamlining sales processes and executing high value marketing campaigns? Listen to a case study on the benefits of an integrated CRM strategy and learn how Goldmine has helped thousands of organizations achieve CRM excellence.  more »

Amae Software Releases Modules
Amae Software released the Goals and Incentives and the Learning Module for the Amae Customer Integration Suite. Early implementations of Amae CI Suite modules in established contact centers are experiencing high customer participation and a measurable impact on customer satisfaction and call center efficiency.

Alterian Launches Data Modeling Solution
A new data modeling solution launched in the United States by Alterian offers companies the opportunity to achieve a higher return on investment from their marketing initiatives. Alterian Modeling allows customers to analyze their customer data and predict customer behavior, paving the way for more targeted and effective customer communications.

QlikTech Announces Partners In Education Program
QlikTech announced the creation of a new program designed to help top business schools deploy QlikTech's flagship BI suite, QlikView, for use in graduate and undergraduate courses. The Partners in Education program offers business schools a way to provide their graduate and undergraduate students with exposure to and hands-on experience with today's business intelligence and analytics software.

Initiate Systems Announces CDI Software
Initiate Systems announced the availability of Initiate Identity Hub 4.0 software and its related applications. The Initiate Identity Hub software leverages existing data in disparate systems to create accurate and complete personal profiles, which drive more profitable customer interactions, more cost-effective operations and more consistent regulatory compliance.

Outsourcing a Call Center
Source - Call Center Magazine - Call centers worldwide face pressure to cut expenses. Here are some strategies and locations to help you cost-effectively serve your customers outside of the US. more »

BroadVision Powers Portal For Unisource
BroadVision announced that Unisource has upgraded to BroadVision One-To-One Commerce 7 to take advantage of the features and functionality in BroadVision's latest commerce application and to build on the success of their previous BroadVision-powered e-commerce site. By offering a vast product selection and consulting services, Unisource customers can rely on fewer suppliers, simplify the ordering process and lower the total cost of acquisition through savings in working capital, handling costs and inventory loss.

J.B. Hanauer Selects And Installs Scherrer Web Ally
J.B. HANAUER & CO. has selected Web Ally as its front office, enterprise customer relationship management (eCRM) and broker productivity desktop platform for its 350 advisors, brokers, sales assistants, managers and administrative staff located within their nationwide branch offices. This installation is part of the J.B. HANAUER & CO. rollout of a current Intranet platform for its retail sales force.

Alcott Routon Now Using ESRI
Alcott Routon is now using ESRI's ArcWeb for Developers to enhance the analytical services the company provides its clients. ArcWeb for Developers is a suite of geographic information system (GIS) Web services that gives developers the ability to include spatial content and capabilities in their current applications without having to develop any new GIS applications themselves.

Charming Shoppes With MicroStrategy
MicroStrategy announced that Charming Shoppes has deployed the MicroStrategy Business Intelligence Platform enterprise-wide. Charming Shoppes extensive use of the MicroStrategy platform generates daily and weekly reports on an array of company activity.

ESRI Business Information Solutions To Use Acxiom
ESRI Business Information Solutions announced that it will use Acxiom aggregated household-level data in Community, a neighborhood consumer segmentation system that will enhance clients' marketing applications such as customer prospecting and message targeting. The Community segmentation system is being built on the foundation of its predecessor system, ACORN, and will map to the household level.

• Swiss Office of Private Health Care With Nortel Networks
  
• National Retailer Selects MicroStrategy