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Welcome to RealMarket Today! Your concise source for the latest breaking news in CRM. RealMarket Today! is a free resource of RealMarket.

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Webinar - Profitable Customer-Centric Technologies: Where is the ROI?
CIOs and CFOs have different views of CRM and customer-centric technologies. Listen to the results of this groundbreaking study that will give you the insight on how to justify, prioritize and manage your investments in customer-centric technologies. An executive summary of the study is available at the conclusion of the webcast. more »

Synergistix Data Solutions Introduces Tool
Synergistix Data Solutions introduced C.O.R.E. (C.A.T.S. Online Activity Tracking Engine), an automated sample accountability tool designed to help pharmaceutical companies comply with the Prescription Drug Marketing Act (PDMA). The new product comes as a component of the company's Call Activity Tracking System (C.A.T.S.), a proprietary sales force automation and customer relationship management solution, which provides pharmaceutical firms and their sales forces with territory and market intelligence through handheld computers.

CentrPort Enhances e-Business Marketing Platform
CentrPort announced the release of CentrPort 3.3 - the latest version of its e-business marketing platform. This latest release is focused on bolstering the platform's marketing analytics and messaging capabilities while continuing to increase its extensibility via Web Services.

HP And SchlumbergerSema Enhance Alliance
HP and SchlumbergerSema announced an enhancement to their 2002 global alliance agreement. The new consolidated service arrangement offers customers of both companies a single point of contact for support of distributed IT infrastructure including multi-vendor hardware platforms and jointly customized solutions for the oil and gas, energy, telecom, financial, public sector and transportation markets. more »

British Telecom Turns To KANA
KANA announced that British Telecom (BT) has implemented KANA Response software to handle incoming e-mail correspondence sent via its Web portal, BT.com. With KANA Response, the e-mail management application optimized specifically for the telecommunications industry, BT is able to respond to all incoming customer e-mails, while also providing accurate responses to these requests.

Customer Telvista Expands Witness Use
Witness Systems announced that Telvista has deployed the eQuality software at two of its contact centers in Mexico. With these implementations, Telvista has equipped all five of its contact centers in Mexico and North America with eQuality to ensure the delivery of world-class service to its clients and their customers. more »

eOn Selected By Tinker FCU
eOn Communications will implement its eQueue Multi-Media Contact Center Solution at Tinker Federal Credit Union (Tinker) to help manage the organization's growth rate, while continuing to provide its 165,000 members superior customer service. Tinker's 100 service representatives will take advantage of the eQueue's multi-media routing capabilities, including robust Automatic Call Distribution (ACD) functionality and e-mail and Web chat management. more »

CRM Innovation Workshop Event
ASPIRE and SolutionPeople announced that they have co-developed and are delivering a CRM Innovation Workshop, which will be held March 26 in Chicago, IL. The CRM Innovation Workshop will apply best practice creativity and continuous innovation tools, techniques and processes to Customer Relationship Management (CRM) to produce new and better ideas, action plans and results.

Delta Lloyd Goes Live With FINEOS
FINEOS has just announced that Delta Lloyd NY has gone live with its multi-channel intake and general insurance claims management system, FINEOS Claims Manager. The FINEOS system automates and streamlines Delta Lloyd's personal injury claims process, thereby reducing the manual costs associated with processing these claims as well as leading to an improvement in customer service.

Oracle Receives Top Scores
Oracle announced that Oracle Business Intelligence achieved the highest scores in five out of ten categories of Forrester Research's Business Intelligence TechRankings. The Business Intelligence TechRankings report highlights the breadth and integration of Oracle Business Intelligence capabilities, stating Oracle provides hundreds of business intelligence tools and business intelligence features that are directly embedded in Oracle's database, application server, development platform, and business applications. more »

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