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"Delivering on the Promise of Web-based Self-Help"
by -
Banter, Inc.
Enterprises today face the formidable challenge of simultaneously maximizing customer satisfaction and minimizing costs while gathering important business intelligence. In tandem, consumers are actively demanding the convenience and speed of online self-help. Some businesses have been slowly delivering some version of self-help, however much to their surprise; customers have been quick to adopt this channel as their preferred medium for customer support. See what it takes to deliver on the promise of effective self-help.
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