Press Release


Serasa Selects PeopleSoft CRM(email this article)

PeopleSoft Sales and Support Modules to Track, Manage, and Analyze 2.5 Million Daily Inquiries

CRM Headline News

PLEASANTON, Calif.--(BUSINESS WIRE)--Aug. 4, 2003--PeopleSoft (Company Profile, Past Stories, Case Studies), Inc. (Nasdaq:PSFT - News) today announced that Serasa, one of South America's largest credit evaluation solution providers, selected PeopleSoft Customer Relationship Management (CRM) to manage 2.5 million credit check inquiries daily. Serasa chose PeopleSoft as its CRM vendor of choice after a thorough review of several CRM suite offerings during the second quarter of 2003.
"With PeopleSoft, we found a solution that reflects our relationship philosophy for our direct and indirect clients," said Elcio Linares, customer relationship manager, Serasa. "PeopleSoft Sales and PeopleSoft Support will leverage a wide variety of data sources from across the enterprise including legacy applications. The integrated solution will further enhance the service and support we can provide our customers."

"PeopleSoft CRM delivers a full spectrum of CRM solutions that are fast to implement, easy to use, and embed smart business processes," said Joe Davis, vice president and general manager of PeopleSoft's CRM division. "PeopleSoft's best-in-class CRM applications consistently beat out competitors' solutions worldwide. Serasa, in particular, showcases our leadership in managing large-scale customer requirements at leading financial services institutions around the globe."

The PeopleSoft CRM product portfolio offers a comprehensive set of marketing, sales and service solutions, as well as industry-specific CRM solutions for communications, energy, government, high tech, financial services and insurance. The product line supports multiple languages and currencies, and enables companies to address rising customer expectations, expand globally while cutting costs, and improve business processes through embedded analytics.

About PeopleSoft

PeopleSoft (Nasdaq:PSFT - News) is the world's leading provider of application software for the real-time enterprise. PeopleSoft pure internet software enables organizations to reduce costs and increase productivity by directly connecting customers, suppliers, partners and employees to business processes on-line, in real time. PeopleSoft's integrated, best-in-class applications include Customer Relationship Management, Supply Chain Management, Human Capital Management, Financial Management and Application Integration. Today more than 5,200 organizations in 140 countries run on PeopleSoft software. For more information, visit us at www.peoplesoft.com.

About Serasa

Always at the forefront, Serasa has contributed to the development of the Brazilian credit technology, having agreements with the top Brazilian and foreign universities, in addition to relationships with the most renowned credit organizations worldwide. With presence in all Brazilian capitals and other cities, totaling 140 strategic points, Serasa has a staff of around 2,000 professionals. With broad expertise in Information Technology, Serasa is able to provide the most diverse types of Digital Certificates, being the pioneer as a private Certification Authority, validated by ICP-Brasil and by the BS 7799 - Information Security Management standard.

PeopleSoft® and the PeopleSoft logo are registered trademarks of PeopleSoft Inc. All other company and product names may be trademarks of their respective owners. Copyright (C) 2003 PeopleSoft, Inc. All rights reserved.

 

Editorial Contact:
Christine Cefalo
PeopleSoft
925/694-4176
christine_cefalo@peoplesoft.com