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TriVium Systems Announces SIMPLeRM, An Affordable Relationship Management Solution for Small-Medium BusinessesDCI’s CRM Demo and Conference, Los Angeles, Calif. – November 1, 2000 - TriVium Systems, Inc., a leading provider of simple, affordable, integrated eCRM solutions, today announced SimpleRM™, a 100% web-based suite of CRM applications that gives growing businesses leading-edge capabilities in managing their sales, marketing campaign, customer care and eBusiness functions. Designed for the unique needs of mid to small-sized companies, SimpleRM seamlessly brings together information coming from all customer touch points – email, web chat, web forms, PDA’s, wireless, phone and fax – to integrate all customer interactions and offer personalized service without the hassle of piecing information together from different applications. SimpleRM also automates information and process flows between internal departments and external suppliers and partners, providing companies a solution to manage, track and optimize interactions to grow their businesses. SimpleRM’s workflow engine automates processes across sales, marketing and customer service functions including eBusiness and partner management. And within each department, SimpleRM provides easy-to-use tools to quickly create sophisticated business process flows, including skills-based routing, so companies can adapt to -- even anticipate -- changes in their business environment, customer preferences or competitors’ strategies in real-time without the need for programming. For example, managers can set up processes to automatically pass leads and incidents between departments and users, retrieve data from other internal systems such as accounting or order entry, and escalate time-sensitive inquiries. Using SimpleRM, a business manager can even test old process flows with new ones to measure improvement or degradation before implementing across the organization. (more) SimpleRM also contains sophisticated business management features including a real-time dashboard that enables managers to quickly view departmental and partner performance and activity, with drill-down capabilities to view staff activities and individual customer interactions. Detailed reports give business managers the tools they need to quickly evaluate e-commerce purchasing patterns and profitability. Sales Supports key functions such as contact management, opportunity management, forecasting, and a 360-degree view of all customer accounts and interactions · Automate and organize sales force activities for focused selling and closing · Out of the box integration with tools such as Microsoft Outlook for staff on the road Marketing Supports key functions such as campaign management and analysis, and customer demographic analysis · Create target lists using an advanced filtering and analysis capability · Design campaigns, automate lead generation and seamlessly pass those leads to sales Customer Service Provides an efficient workflow and easy access to information while synchronizing customer data across all communication channels · Provides self-service and assisted service through web forms and web chat · Identify selling opportunities during the support cycle, and quickly pass this information to sales Partner Management Track and analyze sales made by partners, and track contacts associated with VARs, dealers, distributors and other channel partners · Configure partner access to restricted information · Auto-route opportunities and incidents to partner representatives eBusiness Supports self-service, personalization and click-to-chat features · Create customer-centric web pages and customize representatives’ screens · Enable customers and partners to generate and track support requests from your website The backbone of SimpleRM is a highly scalable messaging bus architecture that enables easy plug and play for all components including databases, web servers, email servers, phone switches, faxes, wireless, VoIP and third-party applications. The JMS-compliant messaging bus is designed for reliable message delivery under even the most severely congested conditions and SimpleRM’s architecture simplifies integrations with back end solutions through XML/XSL technologies. It also provides enhanced secure, permission-based access to data at the record level for individuals, departments, remote offices and partners so businesses can leverage the power of shared information without exposing sensitive data. Security can be easily configured to achieve the best balance between users and partners. (more) “SimpleRM brings the power of converging Computing, Communications and eCommerce to medium and small-sized businesses,” said TriVium CEO Mathews Manaloor, “Until now, this segment of the market has been underserved. We designed SimpleRM with their changing business and growth needs in mind - - simplicity, affordability and the right functionality.” SimpleRM has been designed with a highly scalable architecture. This release of the product is focused on user bases of 5-100, with a starting price of under $1000 per user. A server component is also required starting at $10,000. About TriVium Founded in 1995, TriVium (TRY-vee-um) Systems, Inc., is dedicated to powering business relationships through reporting and electronic Customer Relationship Management (eCRM) solutions that work for small to medium-sized businesses. TriVium’s products include SimpleRM, an award-winning eCRM system that ties sales, marketing, customer service, partners and e-Business operations together with a scalable, and fully integrated web-centric platform, and the award-winning CallAnalyst, a leading call accounting software package used by hundreds of companies, including Management Recruiters International, Inc., R/E Max Realty Group, One Core Financial, Kentucky Better Business Bureau, and Healthcare Management Group. TriVium is headquartered in Hillsboro, Oregon. Contact TriVium via telephone at 503.439.9338, via fax at 503.439.1526, or via the web at http://www.triviumsys.com Editorial Contact: Jennifer Meyers New Venture Communications 503-944-5500 jennym@newventurecom.com top of page |
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