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Synchrony Teams With Vignette to Provide Rapid E-Business Customer Service DeploymentsModule to Help Companies Enhance Customer Service by Providing Unified Views Across all ApplicationsCINCINNATI & AUSTIN, Texas--Aug. 31, 2000-- Synchrony Communications, first to market with the only integrated electronic customer interaction management suite, and Vignette Corp. (Nasdaq:VIGN), the leading supplier of e-business applications, today announced a marketing and product development partnership to integrate Synchrony's customer interaction management suite with the Vignette V/5 eBusiness Application Platform(TM).Under the terms of the partnership, Vignette and Synchrony will work together to quickly deploy the Synchrony customer interaction suite in conjunction with the Vignette V/5 eBusiness Application Platform. This integration enhances companies' customer service capabilities by providing a unified view of the customer across all applications. The customer interaction module is expected to be available this fall from both Vignette and Synchrony. ``The combined Vignette and Synchrony offering will help PlanetFeedback.com ensure its promise of using the power of the Internet to turbocharge the ability of consumers to make their voices heard,'' said Pete Blackshaw, CEO and founder of Planetfeedback.com, an Internet-based service that helps consumers provide feedback to companies about the products and services they purchase. PlanetFeedback.com uses both Vignette and Synchrony to track and respond to individuals who are using the site to provide feedback to companies. ``We aim to provide a level of service for our users that they should demand from any customer-focused organization. Synchrony and Vignette help us achieve this.'' ``The Vignette-Synchrony relationship highlights the importance of a singular-view of customers across all touch-points in any enterprise,'' said Bill Daniel, senior vice president of products at Vignette. ``Synchrony's partnership with Vignette to provide rapidly configurable eCRM modules will provide our joint customers with a distinct differential in the race to acquire and retain customers.'' The Vignette V/5 eBusiness Application Platform provides a proven, enterprise-ready foundation that powers many of the largest and most successful e-business applications today. It provides a scalable, reliable and high-performance platform for delivering content, profiling and managing interactions across multiple communication channels such as the Web, pagers, mobile phones and e-mail. Vignette is the only company that equips businesses with a unified view across multiple customers, partners, suppliers, products and interactions, providing business insight into the success of those relationships and giving companies the ability to maximize and measure the return on investment of all of their online relationships and initiatives. Synchrony's electronic customer interaction management suite integrates and queues all points of customer interactions and transactions (phone, fax, e-mail and chat), and provides contact center agents with a single view of the customer. Synchrony's ``hosted anywhere'' solution is delivered as a subscription service via the Internet or as a licensed product, which provides clients with maximum flexibility and dramatically reduces implementation costs and time, and eliminates the risks of traditional CRM investments. Synchrony provides the only customer interaction management suite architected completely with Sun Microsystems' Java technology from end to end, providing better integration and scalability. ``Vignette recognizes that all businesses are e-businesses, and no company can afford to handle touch-points such as email and phone separately,'' said Mark Richey, CEO and founder of Synchrony Communications. ``This Vignette-Synchrony integration provides a unified view of a customer that can be used to build and enhance customer and partner relationships. Our joint customers will have exceedingly accurate customer insights that will let them create precise marketing campaigns and execute exceptional inbound and outbound sales and service programs. This relationship will create the industry's first-ever truly closed-loop sales, service and electronic marketing process.'' About Vignette Corporation Vignette Corporation (Nasdaq:VIGN) is the leading supplier of e-business applications. Vignette's products enable businesses to create and extend relationships with prospects and customers and ease high-volume transaction exchanges with suppliers and partners, all of which enhances customer satisfaction. Vignette powers more than 1,000 leading e-businesses. Headquartered in Austin, Texas, Vignette Corporation has offices located throughout Europe, Asia, and in Australia and can be found on the Web at www.vignette.com. About Synchrony Communications Established in 1997, Synchrony Communications is first to market with integrated customer interaction management for online and brick-and-mortar consumer and business-to-business companies worldwide. Recognized by C@ll Center CRM Solutions and Communications Solutions magazines, Synchrony's remote-hosted solution integrates and queues customer interactions across multiple channels of communication -- phone, fax, e-mail and Web chat -- providing a single view of the customer. Headquartered in Cincinnati, Ohio, Synchrony has received funding from GE Equity, Vignette Corporation, West TeleServices, Patricof & Co. Ventures, Inc., Charles River Ventures, and Great American Insurance. Synchrony has been named one of the top 100 emerging companies to watch in 2000 by Computerworld magazine. Learn more on the Internet at www.synchrony.net . About PlanetFeedback Based in Cincinnati, PlanetFeedback.com is a leading online service designed to use the power of the Internet to help consumers provide feedback to companies and get a response. In May 2000, PlanetFeedback closed $25 million in second round venture financing with investments from General Atlantic Partners, Flatiron Partners and Blue Chip Venture Company, among others. Predominantly, the company's management team comes to PlanetFeedback from influential global consumer companies, including Procter & Gamble, Unilever and Burke Market Research. Planet Feedback is committed to being the Internet economy's most effective and efficient channel for helping consumers get more value and satisfaction from the products and services they purchase. To learn more about PlanetFeedback and view the BBBOnLine Privacy Seal and TRUSTe ``trustmark,'' visit www.planetfeedback.com . Forward Looking Statements The statements contained in this press release that are not purely historical are forward looking statements including statements regarding the Company's expectations, beliefs, hopes, intentions or strategies regarding the future. Forward looking statements include statements regarding future sales, market growth, and competition. All forward looking statements included in this press release are based upon information available to the Company as of the date hereof, and the Company assumes no obligation to update any such forward looking statement. Actual results could differ materially from the Company's current expectations. Factors that could cause or contribute to such differences include, but are not limited to, Future Losses, Limited Operating History, Fluctuation of Quarterly Revenues and Operating Results, Competition, Dependence on a Small Number of Large Orders, Lengthy Sales Cycle and Product Implementation, Acquisition Integration, Market Awareness of Our Product, Rapid Changes in E-Relationships Technology and New Products, and other factors and risks discussed in the Company's 10K, as amended and filed with the Securities and Exchange Commission and any reports filed from time to time with the Securities and Exchange Commission. Editorial Contact: Heather Valento Northlich Public Relations (513) 762-1726 hvalento@northlich.com top of page © 2000 Real Market Research Corporation. Real Market is a registered trademark. |
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