Harte-Hanks Trillium Software(TM) Announces Universal Application Network and Siebel Universal Customer Master Validation (email this article)

SAN DIEGO, Calif., Oct. 8 /PRNewswire-FirstCall/ -- Trillium Software(TM), a division of Harte-Hanks, Inc. (NYS: HHS), today announced at Siebel User Week 2003 that Siebel Systems has validated the Trillium Software System® with Universal Application Network (UAN) and Siebel Universal Customer Master (UCM). Siebel Systems, Inc. (Nasdaq: SEBL - News) is a leading provider of multichannel business applications software.

Developed by Siebel Systems in collaboration with leading technology companies, UAN is a standards-based architecture for business integration. UAN includes packaged integration applications and industry-specific business processes that run on industry-leading integration servers, eliminating the cost and complexity associated with traditional integration methods. Siebel UCM unifies customer information across multiple business units and disparate systems into a comprehensive, accurate, and up-to- date customer profile repository. Reflecting best practices for effectively managing customer data, Siebel UCM enables enterprises to maximize cross-selling opportunities and improve the customer experience, while reducing data management costs. Siebel Systems' validation of the Trillium Software connectors for UAN and Siebel UCM gives Siebel customers access to the power and functionality provided by the Trillium Software System®, which is recognized as a leading data quality solution.

With this UAN validation, joint customers can now leverage the Trillium Software System functionality within cross-application business processes for customer lifecycle management to enhance data quality whenever customer or prospect information is collected. The Trillium Software System investigates, standardizes, cleanses and matches critical name and address data elements within customer lifecycle management integration applications from Siebel Systems. This ensures all disparate applications involved in an integration process are receiving accurate data. The validated solution utilizes the Trillium Software(TM) Data Quality Connector for Siebel 7.0 and is generally available today from Trillium Software.

With this Siebel UCM validation, joint customers can also use the Trillium Software System to ensure information quality within their customer master profile repository. This integrated offering helps application users throughout the enterprise avoid entering duplicate, "mis-fielded" or incomplete records and simultaneously seeks out and repairs those types of errors in existing customer data, within Siebel UCM. As a result, organizations can ensure that disparate applications throughout the enterprise have access to clean and unique customer profile information through Siebel UCM. The validated solution provides a connector between the Trillium Software System Version 7and Siebel UCM 7.5, and is generally available today from Trillium Software.

"With these validations, joint Siebel Systems and Trillium Software customers can now leverage UAN and Siebel UCM to update their enterprise applications and customer databases with accurate, dependable and cleansed information," said Len Dubois, vice president of marketing for Trillium Software. "This integration allows organizations to minimize time, money and other resources spent on customer data management and enables them to better enforce best practices around enterprise customer information initiatives."

Siebel Systems forms alliances with proven technology leaders to deliver tangible business benefits throughout the enterprise. Using UAN and validated partner solutions, Siebel Systems' customers can pursue a best-of-class software acquisition strategy. The Siebel Validation Program applies rigorous technical scrutiny to evaluate the integration of third-party solutions for UAN compliance. Integrations that meet the strict testing criteria are validated and documented by the Siebel Validation Program. Validation documentation is available on the Siebel Partner Directory at www.siebel.com/partners/dir/directory.shtm.

About Trillium Software(TM) and Harte-Hanks

With more than 1,000 implementations worldwide, Trillium Software(TM) from Harte-Hanks provides businesses with a software solution that identifies, standardizes, enhances and links global data in e-business, CRM, and Internet applications. Recent sales of the Trillium Software System® to a number of the world's largest and most technologically advanced companies have positioned Trillium Software at the top of the data quality marketplace. The Trillium Software System is deployed globally in hundreds of mission-critical applications in which Trillium Software technology enables global organizations to gain a unified view of customers, distributors and partners through real-time connectivity with their e-commerce pipelines. For more information about the Trillium Software System, call (978) 436-8900, or visit Trillium Software online at http://www.trilliumsoftware.com.

Harte-Hanks, Inc., San Antonio, TX, is a worldwide, direct and targeted marketing company that provides direct marketing services and shopper advertising opportunities to a wide range of local, regional, national and international consumer and business-to-business marketers. Harte-Hanks Direct Marketing improves the return on its clients' marketing investment with a range of services organized around five solution points: Construct and update the database -- Access the data -- Analyze the data -- Apply the knowledge -- Execute the programs. Experts at each element within this process, Harte-Hanks Direct Marketing is highly skilled at tailoring solutions for each of the vertical markets it serves. Harte-Hanks Shoppers is North America's largest owner, operator and distributor of shopper publications, with shoppers that are zoned into more than 800 separate editions reaching more than 10 million households in California and Florida each week. Visit the Harte-Hanks Web site at http://www.harte-hanks.com or, in the United States, call (800) 456-9748

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