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ServiceWare’s Referral Partner Program Gains Strength with Addition of Eight New Partners

Part of New eService Partner Connection, ServiceWare Referral Partners Boost Company’s Market Penetration

  OAKMONT, PA – November 8, 2000 – ServiceWare Technologies, Inc. (Nasdaq: SVCW), a leading provider of Web-based solutions for enterprise service and support, today announced that its Referral Partner Program has added eight new partners.  A category within ServiceWare’s recently announced eService Partner Connection, which extends the company’s previous alliance program to more fully cover all areas of the company’s business, ServiceWare Referral Partners recommend eService Suite to companies wanting to improve the quality and speed of the service they provide to customers online.  The Referral Partner Program expands the reach of ServiceWare’s sales organization, and makes ServiceWare’s solutions available to a broader audience of potential customers.

The Referral Partner Program
The program allows service and support organizations to increase the breadth of their product and service offerings while retaining ownership of their customer relationships.  The companies currently in ServiceWare’s Referral Partner Program include a range of CRM and support services specialists, including: Advanced MarketPlace, Bull Creek Data, ImagineUSA, Leveraged Technology Inc., Red Celsius, Solid Systems, Inc., TMC International and Vertical Solutions, Inc.  

“ServiceWare continues to expand its footprint in the marketplace by pursuing strong and strategic alliances with industry leaders.  Our Referral Partner Program provides us increased access to customers who are looking for the very best customer service and support solutions available,” said Mark Tapling, president and CEO of ServiceWare.  “We are pleased with the terrific progress the Referral Partner Program has made in recent months, and look forward to signing on additional companies that share our vision for successful eService.”

Joining ServiceWare’s Referral Partner Program
Companies interested in joining ServiceWare’s eService Partner Connection can call 412-826-1158 and inquire through the ServiceWare Partner and Alliances department, or go to http://www.serviceware.com and complete the partner application.

About ServiceWare
ServiceWare is a leading provider of Web-based solutions for enterprise service and support, which enable organizations to win on service in the incredibly competitive world of eBusiness.  ServiceWare delivers a comprehensive, integrated family of eService solutions that enable organizations to easily provide customers with fast, accurate answers to inquiries across all touch points – Web, email, phone, fax or in-person. Based on ServiceWare’s robust knowledge base and patented Cognitive Processor™, ServiceWare’s eService Suite enables customers to build service destinations for eBusiness. RightAnswers.com, a Web-based knowledge portal and component of eService Suite, gives the end user direct access to ServiceWare’s Knowledge Channels, which provide technical support knowledge from leading technology companies including Microsoft, Novell and 3Com, and serves as a leading single source for fast, accurate IT solutions. ServiceWare customers represent a cross-section of industry leaders in the financial services, technology, manufacturing, healthcare, entertainment, education and government sectors. More than 4000 organizations have implemented ServiceWare eService solutions including Pfizer, Lucent Technologies, Marriott International, Fleet Services, Stream International, Texas Instruments, Ingram- Micro, John Deere and Bear Stearns. ServiceWare is the recipient of the prestigious CRM Excellence Award 2000, and was also named one of the “Top 100 Companies to Watch” by KM Magazine. Learn more today by visiting ServiceWare’s Web site at http://www.serviceware.com or call 800-572- 5748.

eService Suite, Cognitive Processor and RightAnswers.com are trademarks of ServiceWare Technologies, Inc.  All other trademarks are properties of their respective owners.

Statements in this press release that are not historical facts, including those statements that refer to ServiceWare’s plans, prospects, expectations, strategies, intentions, hopes and beliefs, are forward-looking statements.  These forward-looking statements are based on information available to ServiceWare today, and ServiceWare assumes no obligation to update these statements as circumstances change.  There are risks and uncertainties that could cause actual results to differ materially from the forward-looking statements, including, without limitation, failure in customers’ widespread adoption and use of the ServiceWare products, fluctuations in customer demand, use of the Web as a delivery vehicle for customer support solutions, risks resulting from new product introductions and customer acceptance of new products, rapid technological change, risks associated with competition, continued growth in the use of the Internet, ServiceWare’s ability to retain and increase revenue from existing customers and to execute agreements with new customers, and ServiceWare’s ability to attract and retain qualified personnel.  Risk factors are described in more detail in ServiceWare’s prospectus dated August 24, 2000, which is included as part of its Registration Statement on Form S-1, filed with the Securities and Exchange Commission.


 
Editorial Contact:
Dave Bolger
The Horn Group
415.905.4045
dbolger@horngroup.com
 
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