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Sento Corporation Announces the Establishment Of Green River, Wyoming eCustomer Contact Center

AMERICAN FORK, Utah, Oct. 9 -- Sento Corporation (Nasdaq: SNTO - news) today announced that construction has begun on Sento's newest eCustomer Contact Center, which will be located in Green River, Wyoming. The site is Sento's second in the state of Wyoming; the first, located in Evanston, was opened in May of this year. The new center will incorporate the latest in CTI Technology and CRM capability. The Green River location is on schedule to be operational by April 2001 and will house 200 plus support agents. The Cities of Green River and Rock Springs along with Sweetwater County and the Wyoming Business Council are combining to provide the necessary funding and grants, including real estate subsidies, to establish this new site.

``We are delighted Sento has chosen Green River as the location for its next Contact Center,'' said Sweetwater Economic Development Association Director, Pat Robbins. ``We believe we have much to offer rapidly expanding technology companies such as Sento; the close proximity of our local College makes an educated employee base readily available.''

``We have a strong relationship with the Cities of Green River and Rock Springs, and the Wyoming Business Council and are pleased to see this result in Sento being able to bring employment opportunities to Sweetwater County,'' said Dennis Herrick, President and CEO of Sento. The establishment of the Green River site continues Sento's predicted growth of new eContact Centers. Sento continues to work with various cities and states and expects to announce additional expansions in the coming months.

Sento Corporation provides the latest in CRM (Customer Relations Management) service solutions for a diversified portfolio of organizations. These services include telephone, e-mail, Web text chat, Web call backs, browser collaboration, voicemail, and fax. These solutions are designed to direct incoming interactions to the right client company's agent at the right time with skills-based routing and customer data screen pops, enabling immediate and accurate customer care. Sento also specializes in Help Desk Services, Technical Training and Education. Sento conducts its business through its operating divisions, including Sento Training and Sento Technical Services. For more information, visit Sento's home page at http://www.sento.com

Statements in this press release which are not purely historical are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements encompass Sento's beliefs, expectations, hopes or intentions regarding future events. Words such as ``expects,'' ``intends,'' ``believes,'' ``anticipates,'' and ``likely'' also identify forward-looking statements. All forward-looking statements included in this release are made as of the date hereof and are based on information available to Sento as of such date. Sento assumes no obligation to update any forward-looking statement. Actual results could differ materially from those anticipated for a number of reasons, including, among others: the Company's dependence on its limited number of key customers; the Company's reliance on EchoPass for outsourced technical services; conflicts between the Company and EchoPass, including differences in their interpretations of certain pricing provisions of EchoPass' Services Agreement; risk of emergency interruption of the eCustomer Contact Center operations; and other unanticipated factors. Risk factors, cautionary statements and other conditions which could cause actual results to differ from the Company's current expectations are contained in the Company's filings with the Securities and Exchange Commission, including the Company's Annual Report on Form 10-KSB.



 
Editorial Contact:
Boyd Hooper
Sento Corporation
801.492.2331
boyd_hooper@sento.com
 
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