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SALESLOGIX PARTNERS WITH DOUBLECLICK TO OFFER NEW SERVICE TO ITS ROSTER OF DART CLIENTS

Companies Ink 5-Year Agreement to Provide Web-Hosted Customer Relationship Management Service to $1.03 Billion Online Advertising Industry

SCOTTSDALE, September 27, 1999 - SalesLogix Corporation (NASDAQ: SLGX), a leading provider of front office and e-commerce software, today announced a five-year, strategic partnership agreement with DoubleClick, Inc. (NASDAQ: DCLK), the leader in global Internet advertising solutions. Within the agreement, DoubleClick will now offer SalesLogix products to its roster of DART (Dynamic Advertising Reporting and Targeting) clients as an add-on. DoubleClick's DART technology is an ad serving solution used by 9,300 Web sites worldwide.

The agreement is an outgrowth of DoubleClick's own use of SalesLogix CRM products, and an extension of the recently announced SalesLogix Open CRM Initiative which enables leading companies to incorporate the benefits of sales, marketing and customer support automation into the products and services they create and market. By providing CRM solutions, customized to work with advertising placement and reporting technology, SalesLogix and DoubleClick offer a valuable, new, cost-effective service that will help bring order to the chaos of managing customer relationships in business-to-business commerce partnerships. Sites that have their own sales force will now be able to manage and streamline the entire sales chain (lead, opportunity, order, fulfillment and ad management), which will result in better sales coordination, more control over their online ads, more meaningful relationships with customers and more power to act on what they learn.

"When we saw how quickly SalesLogix solutions helped our sales and support staff increase productivity, it became clear that we could find a way to incorporate this powerful technology into our offerings," said Stephen Collins, Chief Financial Officer, DoubleClick. "Together, with SalesLogix, we can provide our DART customers with the ability to more effectively manage their complex selling environments."

"DoubleClick is a fast-growth company that understands how to turn technology into higher and higher levels of service and effectiveness for its customers, said Pat Sullivan, chairman and CEO, SalesLogix. "This agreement is a perfect example of how web-powered front office solutions can be incorporated into online products and services that companies manufacture and distribute for a wide variety of industries. DoubleClick's innovative use of SalesLogix as the basis for a new service to its customers is sure to be attractive to leading service companies in other market sectors."

WEB-POWERED CRM SERVICES FOR ONLINE ADVERTISERS
DoubleClick first integrated SalesLogix CRM products--SalesLogix®, and SupportLogix®--to automate the sales processes for its internal worldwide sales force. DoubleClick currently delivers 15.1 billion ads a month across 9,300 sites, and with a rapidly growing sales force, DoubleClick needed a quick and effective Web-based front office automation solution that SalesLogix off-the-shelf portability and easy adaptability offered.

In offering CRM as a web-hosted service to its DART clients, DoubleClick equips its clients with the tools to speed customer responsiveness. SalesLogix features include:

Account contact, and opportunity management,
Lead tracking, calendars, scheduling, e-mail and reporting capabilities
Lead capture, order management and consumer product selection
Customer support capabilities, including request logging and tracking, problem resolution, company and contact tracking, contract and product return monitoring.

ABOUT SALESLOGIX
SalesLogix is a leading provider of front office and e-commerce software for mid-market companies. The company's products leverage the Internet to create interactive selling networks that streamline customer interactions and dynamically connect mobile sales, telesales, third party reseller and electronic commerce channels. SalesLogix solutions are widely regarded for superior ease-of-use, lower total cost of ownership, speed of deployment and adaptability - through SalesLogix Open CRM Initiative, the Company's Business Partner community have developed more than 33 third-party solution packs that enable customized vertical market systems and enhanced back office integration. To date, over 1,500 customers have licensed SalesLogix software. Headquartered in Scottsdale, Arizona, with offices across North America, Europe and the Pacific Rim, SalesLogix can be found on the World Wide Web at http://www.saleslogix.com/.

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SalesLogix and SupportLogix are registered trademarks of SalesLogix Corporation. All other trademarks are owned by their respective holders.

Editorial Contact:
Kary-Lynn Smith
UpStart Communications
203-629-1513
klsmith@upstart.com

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