Scottsdale, Ariz. – September 8, 2003 – Best Software (Company
Profile, Past
Stories, Case
Studies) today announced that more than 750 customers have purchased High Impact eMail for ACT! ® as a result of the company's recent partnership
with KMT Software. High Impact eMail is one of 170 products offered through the ACT! Add-on Partner Program to both individuals and small businesses wanting to
maximize their productivity with ACT!. Designed to enhance the current email marketing tools within ACT!, High Impact eMail for ACT! allows individuals and small
businesses to easily create and send graphical, HTML-based emails to individuals, as well as current and prospective customers.
High Impact eMail for ACT! offers a collection of more than 400 professionally designed HTML e-mail templates that work with ACT! 6.0 e-mail, as well as Microsoft Outlook
for organizations using both solutions. Unlike with Outlook, users with High Impact eMail and ACT! 6.0 can use ACT!'s mail merge feature to easily send personalized HTML
emails to ACT! contacts or lists using a wizard, without using the generic blind carbon copy (BCC) field.
Boston-based Legal Sea Foods uses ACT! and High Impact eMail for ACT! to communicate with more than 3,000 VIP customers up and down the East Coast to invite them
to special VIP dinners.
"Until High Impact eMail, I simply added a logo or signature to my email to make it look interesting, but this often led to large files or added attachments," said
Dick Syatt, director of guest relations for Legal Sea Foods. "In the short time I have been using High Impact eMail, I have impressed our guests with great
looking invitations, professional stationery and special effects that they found very unique. This personal approach to customer service has increased response to our VIP
dinners and we were recently awarded Zagat's 'Most Popular Restaurant Award' in the Boston area."
While e-mails composed with High Impact eMail are rich in color and design, their file size minimized to an average size of 3-5Kb because all of the images are referenced,
not attached or embedded into the HTML. Customers can also use High Impact's ReadyShareTM feature to upload images to the Web and create compatible,
graphical e-mail. By referencing images and using HTML designs that are included with High Impact eMail, users are guaranteed compatibility with virtually every email client
including Web-based mail, AOL (6, 7, 8 and 9), Outlook, Outlook Express, Eudora, Entourage, Netscape Mail and Lotus Notes.
Another easy-to-use feature is a template browser for finding, previewing, and selecting templates, which are broken down into categories such as advertisements, picture
frames, designer stationery, resumes, greeting cards, etc. Users can also select any graphical stationery design or template as their default within ACT! so that each e-mail
can incorporate their company logo, colors, font, or even a personal photo.
Availability and Pricing
Best Software is currently offering High Impact eMail for $49.95, including free newsletter templates and a marketing eBook valued at $60. For new users, there is also a
bundle of ACT! 6.0 for 2004 and High Impact eMail for $25490, which provides a $25 discount over purchasing the products separately. High Impact eMail is available in
ACT!'s U.S., Canadian, and UK e-stores at www.act.com
For information about volume licensing of ACT for five or more users, please call 1-888-855-5222.
About KMT Software, Inc.
KMT Software, Inc. offers solutions for small to medium sized businesses and is a leading provider of Microsoft Office add-ins. With over one million users of their popular
OfficeReady products, KMT Software Inc. is a proven developer of business solutions, for the home and office. KMT has a knowledgeable support staff which has been
guiding customers to success over the past 12 years. For further information, visit: www.templatezone.com. For technical support, please call 1-617-441-3171.
About Best Software
Best Software offers leading business management products and services that give more than 1.7 million small and mid-sized customers in North America the insight for
success throughout the life of their business. Its parent company, The Sage Group plc (London: SGE.L), supports 3.1 million customers worldwide and has revenue of
approximately $890 million. For more than 25 years, Best Software has delivered easy-to-use, scalable and customizable applications through its portfolio of leading brands,
including Abra, ACT!, CPASoftware, FAS, MAS 90, MIP, Peachtree and SalesLogix, among many others. For more information, please visit the Web site at
www.bestsoftware.com or call (866) 308-BEST.
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