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Interact Commerce and ACS Create First Mutual Fund CRM Solution for Investment Companies
SalesLogix2000® and TOTO(SM) links front office and back office securities trade reporting for tracking and servicing 650 mutual fund companies
SCOTTSDALE, Ariz.--Aug. 1, 2000-- Interact Commerce Corp. (NASDAQ: IACT), the leading provider of interactive selling networks (formerly known as SalesLogix Corp.), Tuesday announced a strategic alliance with Affiliated Computer Services Inc. (NYSE: ASC), a leading provider of technology-based outsourcing solutions to government and commercial clients worldwide, to provide the first combined front and back office solution for investment companies who sell their mutual funds through discount brokerage firms.Interact Commerce Corp. and ACS will deliver a bundled solution consisting of SalesLogix2000, a fully integrated e-CRM solution and ACS Financial Solutions TOTO(SM), which tracks and identifies transactions of investment professionals in the mutual funds market.
This investment community consists of approximately 1,000 financial companies such as mutual fund companies, banks, brokerage houses, insurance companies or any firm that is trading financial products through discount brokerages. The bundled solution will be available through Interact Commerce's direct sales and partner channels as well as to ACS clients world-wide.
ACS and Interact Commerce will team to certify both direct and channel partners on their software, and there also will be investments to develop and jointly co-market the solutions.
This is the only solution that affords investment companies the specific data they need to track purchases, redemptions, assets and opportunities within the mutual fund market in a single consolidated source. Tens of thousands of financial professionals trade mutual funds from more than 650 mutual companies worldwide.
ACS Financial Solutions' TOTO product consolidates the diverse information about these investment professionals, their firms and their multiple fund activities. In turn, SalesLogix2000, because it is linked to the TOTO back-end, provides each mutual fund company this information so they can track flows, police timing activity and monitor trends.
In a market that is increasingly competitive and disenfranchised, this solution allows them to develop targeted marketing campaigns, create trending reports and provide excellent customer service to this fast growing group of investment professionals.
``The investment market has changed dramatically over the past few years. Because of increased competition, these businesses need to act more quickly and have this information tightly integrated to their transaction data, or it may cost them millions,'' said Kevin Carson, president of Interact Commerce's SalesLogix division. ``And linking the fastest growing e-CRM solution on the front-end directly to the consolidated data provided by TOTO on the back end these users get the competitive information they need.
``It's no wonder that today SalesLogix2000 is growing at a rate of more than 300 new customers per quarter with resellers in over 53 countries. Together with ACS, we are able to reach an even broader set of customers in the financial services market.''
``Our experience with SalesLogix2000 has demonstrated that it is a sophisticated e-CRM solution. In fact, we determined that it is the best product on the market. It looks and feels just like ACT! which these users are very familiar with -- they grew up in this market using it.
``But with its advanced features, modular approach and customization ability, SalesLogix2000 provides companies with both a solution for quick customer relationship improvements and a platform for growth,'' said Donald Hawley, president of ACS Financial Solutions. ``Our relationship with Interact Commerce takes advantage of their product as well as our expertise in securities sales reporting, bringing our clients the competitive advantages they require.''
About Interact Commerce Corp.
Interact Commerce Corp. enables individuals and organizations worldwide to interact more, sell more and grow faster, by providing the market-leading contact and relationship management software solutions integrated into an interactive selling network.
The company's products integrate all aspects of the selling process, from mobile sales professionals to support, marketing, accounting and eBusiness partners. Interact Commerce Corp. products include ACT!, SalesLogix, and the Interact.com business. Headquartered in Scottsdale, the company can be found on the World Wide Web at www.interactcommerce.com.
About ACS Inc.
The TOTO solution is a service of ACS Financial Solutions and a division of Affiliated Computer Services, Inc. (ACS) a Fortune 1000 company providing technology solutions to commercial and government clients worldwide. ACS delivers e-solutions, consulting and systems integration services, and complete technology and business process outsourcing solutions to a diverse base of clients and industries.
ACS solutions are designed to promote value and enhance business performance.
With extensive experience in the financial industry, ACS has a reputation for helping clients reduce costs, focus on their core competencies, improve customer service, implement new technologies that enhance profitability, and maintain and improve market position. Headquartered in Dallas, the company can be found on the World Wide Web at www.acs-inc.com .
SalesLogix is a registered trademark of Interact Commerce Corp. Interact.com is a trademark of Interact Commerce Corp. ACT! is a registered trademark under exclusive license to Interact Commerce Corp. by its owner, Symantec Corp., in the United States and other countries. All other trademarks or registered marks are owned by their respective holders.
Editorial Contact:
Kathrina Tobias
Interact Commerce Corp.
480/368-3859
mail to:ktobias@interactcommerce.com
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