BOZEMAN, Mont., Oct. 12 /PRNewswire/ -- RightNow® Technologies (Company
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Customer service is a key competitive differentiator for Banknorth, which is the largest financial services provider headquartered in New England. RightNow Service allows the bank to extend the same responsive and personal customer care it provides in its local branches to its web and email. RightNow Locator(TM) gives customers the address and driving directions for branches throughout the region from the bank's web sites.
"One reason our customers bank with us is that our tellers know them and treat them as individuals," Mark Ellis, vice president of eCommerce Development at Banknorth, said. "With RightNow, we can extend that quality of service across multiple communication channels -- thereby maximizing customer satisfaction and retention."
Under RightNow's on demand model, Banknorth is able to reap the benefits of RightNow Service and RightNow Locator without the added capital investment in internal IT infrastructure required by conventional enterprise applications. This reduces capital outlay, speeds implementation and reduces ongoing software cost-of-ownership.
"In the financial services industry, customer satisfaction and agile delivery of customer care are key differentiators," Sean Forbes, vice president of marketing and business development at RightNow, said. "By implementing RightNow's state-of-the-art CRM solutions, Banknorth adds an additional tool to increase customer satisfaction and will be able to sustain that competitive advantage while it keeps operational costs under control."
About Banknorth Group, Inc.
At June 30, 2004, Banknorth Group, Inc. headquartered in Portland, Maine and one of the 30 largest commercial banks in the country, had $29.3 billion in assets. Banknorth's banking subsidiary, Banknorth, N.A., operates banking divisions in Connecticut (Banknorth Connecticut); Maine (Peoples Heritage Bank); Massachusetts (Banknorth Massachusetts); New Hampshire (Bank of New Hampshire); New York (Evergreen Bank); and Vermont (Banknorth Vermont). The Company and Banknorth, N.A. also operate subsidiaries and divisions in insurance, money management, merchant services, mortgage banking, government banking and other financial services and offer investment products in association with PrimeVest Financial Services, Inc. The Company's website is at www.banknorth.com.
RightNow Technologies, Inc.
RightNow (Nasdaq: RNOW - News) provides organizations with industry-leading on demand CRM solutions to build customer-focused businesses. RightNow's acclaimed technology, comprehensive services and commitment to customer success deliver high returns on investment for its customers. More than 1,100 organizations worldwide use RightNow solutions including British Airways, British Telecom, Cisco Systems, Continental Tire North America, The Dow Chemical Company, John Deere, Nikon and the Social Security Administration. Founded in 1997, RightNow is headquartered in Bozeman, Montana, with additional offices in North America, Europe and Asia. For further information, please visit www.rightnow.com.
RightNow is a registered trademark of RightNow Technologies, Inc. NASDAQ is a registered trademark of the NASDAQ Stock Market.
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