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CUSTOMER 360 CONFERENCE & EXPO TO FOCUS ON ROI STRATEGIES AND CASE STUDIES FROM CRM EARLY ADOPTERS
Conference: November 12-15, 2001 · MGM Conference Center · Las Vegas, NV
Expo: November13-15, 2001 · Las Vegas Hilton · Las Vegas, NV
LOS ANGELES, CA, October 10, 2001 ? Key3Media Group, Inc. (NYSE: KME)
announced today that Customer 360 Conference & Expo Fall 2001, running
November 12-15, 2001, will hold its expo at the Las Vegas Hilton and its
conference program at the MGM Conference Center in Las Vegas, Nevada.
Customer 360 Conference & Expo Fall 2001, the leading business-to-business
industry event focuses on the challenges of customer relationship
management (CRM), will be held alongside COMDEX Fall 2001, the premier
global IT marketplace.
Customer 360 Conference & Expo will focus on ROI strategies and case
studies from CRM early adopters such as Jeeves Solutions, Datek, Charles
Schwab & Co., PeopleFirst.com and Sprint. The exposition floor will be
open on Tuesday, November 13 and Wednesday, November 14. Some of the
companies set to exhibit include: Computer Associates, GWI Software, Jeeves
Solutions, M-Tech, SpartaCom, Spherion and Teradata. As a special offering
to attendees, Customer 360 Conference & Expo Fall 2001 will hold a party on
the exhibit floor, Monday, November 12 from 4:30 p.m. ? 6:30 p.m. To
register for Customer 360 Conference & Expo and the free opening night
party, visit: www.key3media.com/customer360/lv/
For this year's Customer 360 conference, Key3Media Group, Inc. has
partnered with META Group, the leading research and consulting firm focused
on information technology and business transformation strategies, to
develop strong content and provide valuable insight on the evolution of
CRM. The conference program highlights the end-user perspective of CRM,
the customer-centric approach that industry-leading enterprises use to
identify, acquire, service and retain customers. The conference targets
line-of-business managers such as CEOs, sales executives, marketing
executives and customer service executives whose role involves leveraging
the Internet to serve customers, as well as, IT professionals who integrate
technology and infrastructure to create customer-centric solutions.
Experts such as Gary Lemke, President, RealMarket; George Columbo, Author,
Capturing Customers.com; Dave Brown, Founder and President, Service
Management International; Aaron Zornes, Executive Vice President, META
Group and others will participate. Dennison J. DeGregor, Vice President of
Enterprise CRM, Allstate Insurance Co. will be featured in a keynote on
Tuesday, November 13 at 10:00 a.m.
Customer 360 attendees will have access to the COMDEX Fall 2001 exhibit
floor and keynotes. As an added benefit, IT and business professionals
enrolled in the Customer 360 Conference, will be able to participate in
special programs within the COMDEX Conference, at no extra charge.
"Our goal is to create the best experience for all our Customer 360
attendees," said Jeff Cohen Vice President and General Manager of Customer
360 Conference & Expo, Key3Media Events, Inc. " In addition to our
exhibit at the Las Vegas Hilton, our attendees will also have the
opportunity to take advantage of the COMDEX exhibition and keynotes."
For more information on Customer 360 Conference & Expo visit
www.key3media.com/customer360
About Key3Media?
Customer 360 Conference & Expo and COMDEX Fall are Key3Media events.
Key3Media Group, Inc., is the world's leading producer of information
technology tradeshows and conferences, serving more than 6,000 exhibiting
companies and 1.5 million attendees through 60 events in 18 countries.
Key3Media's products range from the IT industry's largest exhibitions such
as COMDEX and NetWorld+Interop to highly focused events featuring renowned
educational programs, custom seminars and specialized vendor marketing
programs. For more information about Key3Media, visit www.key3media.com
Certain matters discussed in this release are "forward-looking statements,"
including statements about Key3Media's future results, plans and goals and
other events which have not yet occurred. These statements are to qualify
for the safe harbors from liability provided by the Private Securities
Litigation Reform Act of 1995. You can find many (but not all) of these
statements by looking for words like "will", "may", "believes", "expects",
"anticipates", "plans" and "estimates" and for similar expressions.
Because forward-looking statements involve risks and uncertainties, there
are many factors that could cause Key3Media's actual results to differ,
materially from those expressed or implied in this release. These include,
but are not limited to, economic conditions generally and in the
information technology industry in particular; the timing of Key3Media's
events and their popularity with exhibitors, sponsors and attendees;
technological changes and developments; intellectual property rights;
competition; capital expenditures; and factors impacting Key3Media's
international operations. In addition, the sections entitled "Risk
Factors" and "Management's Discussion and Analysis of Financial Condition
and Results of Operations" in the Prospectus Supplement dated June 22, 2001
filed by Key3Media with the SEC under Rule 424(b) relating to its high
yield bond offering and the section entitled "Item 1.Business - Certain
Factors That May Affect our Business" in the Annual Report on Form 10-K for
the year ended December 31, 2001 filed by Key3Media with the SEC
contain important cautionary statements and a discussion of many of the
factors that could materially affect the accuracy of Key3Media's
forward-looking statements and/or adversely affect its business, results of
operations and financial position. These statements and discussions are
incorporated herein by reference. Key3Media does not plan to update any
forward-looking statements.
# # #
Key3Media, COMDEX, NetWorld+Interop, Interop and associated design marks
and logos are trademarks owned or used under license by Key3Media Events,
Inc., and may be registered in the United States and other countries.
NetWorld is a service mark of Novell, Inc., and is registered in certain
jurisdictions. Other names mentioned may be trademarks of their respective
owners.
Editorial Contact:
Andy Gilchrist
RealMarket
317-816-0677 x203
gilchris@realmarket.com
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