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CRM Board of Advocates Expanded
Thought-Leading Organizations Unite to Grow the CRM Market via Education
Indianapolis, IN, August 4, 2000 - RealMarket, a market research firm dedicated to helping advance the Customer Relationship Management (CRM) market, today announced the addition of six companies to the CRM Board of Advocates. The Board of Advocates is a group of forward-looking organizations that share an industry-wide commitment to grow the CRM market through education and research. These additional CRM Advocates represent a wide range of solutions and services providers and share a common vision, to help accelerate the maturation of the industry.The Board of Advocates seeks to advance industry education via several RealMarket -hosted initiatives. First, by serving as featured speakers for the hard-hitting, weekly RealMarket Live! Webcasts - a free, educational Internet seminar series - Advocates address strategies, technologies and methods leading companies are employing to seize business opportunities created by emerging technologies. RealMarket Live! launched in 1999 and has received strong ratings from listeners worldwide.
The new members on the CRM Board of Advocates include:
- Chordiant Software, Inc (Nasdaq: CHRD)
- Courion Corporation
- Echopass Corporation
- Knowledge Impact
- Quintus Corporation (Nasdaq: QNTS)
- SafeHarbor.com
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In addition, Advocates contribute white papers, case studies and other "how-to" analyses to free RealMarket web resources like RealMarket Today! - the daily email newsletter for customer management professionals. Finally, Advocates will provide thought leadership to the development of research and educational programs, including helping define primary research conducted in conjunction with RealMarket programs.
Why a Board of Advocates
RealMarket believes CRM is in the midst of a major transformation - new technologies from new solution providers are brought to market every day while existing solution providers rapidly evolve their offerings. Yet the transforming CRM market is in a classic early stage where the typical buyer is an early adopter and represents a small fraction of the potential CRM buying community. There is rampant confusion among the remainder of the buying community, the majority of the mainstream market. Many mainstream organizations are trying to understand the CRM promise vis-à-vis both short-term and long-term strategies. With precious few success stories and a lack of whole products imposing a heavy individual burden to integrate the pieces, they sit on the sidelines waiting a "safe" moment to adopt these new technologies. The Board of Advocates seeks to make it easier for organizations to learn how they can best leverage the CRM promise.
"We launched the Board of Advocates last October and this additional interest signals the importance companies are placing on working together to move the industry forward," said Gary Lemke, Founder and President of RealMarket. The Board of Advocates seeks to accelerate the acceptance of CRM solutions beyond early adopters through education, awareness and example. RealMarket helps customer relationship organizations who are tackling the "e" challenge by recognizing the inter-relationship between CRM (unified sales, service and marketing), the 21st century contact center, and e-business.
More information about CRM Advocate companies and the company executives who are committed to this endeavor can be found at www.realmarket.com/live/advocates.html. Additional information about RealMarket Live!, including the calendar of scheduled webcasts for 2000, can be found at www.realmarket.com/live.
About Chordiant Software, Inc.
Chordiant delivers integrated, multi-channel eBusiness software, which enables consumer companies to implement best business practices over the Web, via email and mobile devices, through call centers, or in branches. It includes built-in support for voice, data and Internet integration, as well as a comprehensive workflow engine. Chordiant empowers high-value contacts designed to consistently retain customers, grow revenue and drive profits during every contact. The Chordiant system has been selected by several of the world's leading consumer companies, including Thomas Cook Global Services, Barclays Mercantile, Direct Line, General Motors, First USA Bank, and Bank One International. Headquartered in Cupertino, California, Chordiant maintains regional offices in Chicago, Dallas, New York, and London, Amsterdam and Munich. The company's Web site can be found at www.chordiant.com.
About Courion
Courion Corporation, based in Framingham, Mass., is the leading provider of secure, self-service user management solutions. Courion's suite of self-service solutions for common problems are designed to help companies increase security and scale their operations as they extend their enterprises to employees, business partners and customers around the world via the Internet. By optimizing both internal and external e-business support processes, companies are able to reduce costs, increase security and improve service levels. Founded in 1996, Courion's customer list includes Boeing, Guardian, and numerous other Fortune 500 companies. Privately held, with venture funding through JMI Equity, the support and security software industry's leading venture firm. For more information, please visit http://www.courion.com .
About Echopass
Echopass hosts an integrated platform of voice and e-media communication services for contact center enterprises. Phone, e-mail, chat, fax, and voice-mail are blended into one channel, delivered to your company through a secure, redundant managed network. With 30 day deployment and no up-front cost, Echopass provides the tools to: Capture real-time customer intelligence from every customer interaction, across any communications media; Consolidate all internally and externally (outsourced) acquired customer related information; Analyze real-time information, operationally and financially; distribute the results to various customer touch points; Dynamically adjust the enterprise based on the analysis and customer activity; and Use the information when dealing with customers (via any touch-point). Contact Echopass at www.echopass.com and see what the newest generation of communications can do for your customers, your operations and your bottom line.
About Knowledge Impact
Knowledge Impact is an e-learning company that provides continuous end-user training and performance support for enterprise-wide applications (CRM & ERP) over the lifecycle of the application. By offering customized solutions that are designed in parallel with a company?s business processes, Knowledge Impact ensures success before, during and after implementation. Knowledge Impact's strategy is embodied by KnowledgeMate, a new category of e-learning that provides end-users with customized, on-demand e-learning and performance support solutions in a format that enables them to absorb and retain relevant information.
For nearly 20 years, Knowledge Impact has been providing solutions across the globe for leading companies such as Citibank, Fidelity, Morgan Stanley Dean Witter, Compaq, Dell Computer, Xerox, Silicon Graphics, Frontier, Abbott Laboratories, Bell Atlantic, Procter & Gamble and Enterprise Rent-A-Car The company's offerings include e-Knowledge portals, web-based training (WBT), computer-based training (CBT), performance support solutions, instructor services and change management services. Knowledge Impact is headquartered in Wayland, MA with offices across North America. For more information, contact Knowledge Impact at 1-800-852-1230 or visit the company's Web site at www.kimpact.com.
About Quintus
Quintus Corporation (Nasdaq:QNTS) provides a comprehensive electronic customer relationship management (eCRM) solution to manage customer interactions, such as customer orders, inquiries and service requests, and deliver consistent customer service across multiple communication channels, including the Internet, email and telephone. The Quintus eContact software suite includes applications that address the needs of customer service representatives and agents in sales and service, consumer relations, technical support, and human resources centers and a routing engine to manage customer interactions. Quintus eContact enables companies to handle high volumes of customer interactions and leverage opportunities to sell additional products and services to their customers. Quintus is based in Fremont, Calif. For more information about Quintus, call 800/337-8941, email sales@quintus.com or access the World Wide Web at www.quintus.com.
About SafeHarbor.com
SafeHarbor.com delivers outsourced customer support and interactive services to companies with e-business initiatives, from .com start-ups to Fortune 500 enterprises. Recognized as a leader in providing Web-based self-help, SafeHarbor.com offers comprehensive customer service and support solutions. Because the Web has changed the way people seek information and rendered traditional customer service inadequate, SafeHarbor.com’s graphical Web self-help KnowledgeBASES -- supported by multi-channel, one-to-one support via e-mail, Advanced Chat, Web Case, and the phone -- increase customer satisfaction while reducing cost and time-to-market. These solutions are backed by expert Knowledge Engineers and a state-of-the-art technical infrastructure, enabling progressive companies to scale instantly and fuel company growth. For more information, please visit online at www.safeharbor.com.
About RealMarket
RealMarket is a market research and intelligence firm dedicated to helping advance the Customer Relationship Management market through research and education. The company publishes RealMarket Today!, a daily email that covers news and financial information for the CRM industry and reaches over 30,000 readers daily. RealMarket, with Customer Support Management Magazine, is also a co-sponsor of the annual Users' Choice Awards, the only CRM product recognition program based on user analysis. RealMarket is headquartered in Indianapolis, Indiana.
For more information, please visit Real Market on the Internet at http://www.realmarket.com or contact RealMarket at 317.816.0677.
RealMarket Today! and RealMarket Live! are trademarks of RealMarket. All other companies, products or services mentioned herein are trademarks of their respective companies.
Editorial Contact:
Gary Lemke
RealMarket Research
317.816.0677
glemke@realmarket.com
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© 2000 Real Market Research Corporation. Real Market is a registered trademark.