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Lang Allen Appointed Consulting Partner to Head Peppers and Rogers Group Boston Office

1to1Marketing Consulting and Media Firm Identifies New England Region For Next Expansion Phase

     Stamford, Conn., October 10, 2000: Peppers and Rogers Group announced today that Boston, Massachusetts will be the site of the consulting firm’s newest domestic office. T. Langdon Allen, formerly of CSC Consulting will lead the effort as both Partner of Peppers and Rogers Group and head of that region’s consulting business.  Allen joins the 1to1® management consulting and media firm with over 30 years of experience in marketing management and consulting, and specializes in strategy and plan development for corporate clients eager to create a customer relationship vision for their enterprise.

“I am thrilled to have the opportunity to do the type of consulting work I love, with an innovative and successful consulting firm like Peppers and Rogers Group, in a city I have always loved,” stated Allen.  “I think Peppers and Rogers Group and Boston are a great match.  Our company value system is consistent with old Yankee values, we get down to business, don’t put on airs, work hard and focus on satisfying our clients.”  

A native of the Boston area, he was formerly a Partner with CSC Consulting where he developed one-to-one initiatives with Fortune 100 companies such as Biogen, Pillsbury and Chemical Bank. Prior to CSC, Allen headed his own consulting firm and served as a management executive in marketing and sales for well-established corporations such as Cadbury Schweppes, General Foods, Sara Lee Corporation and Vie de France. Allen’s former clients include IBM, Outboard Marine Corporation, DuPont and Chemical Bank. He holds an MBA from the Wharton School, University of Pennsylvania and a BS in American Studies from Springfield College.

" We are excited about opening a new office in Boston to serve our existing clients and to partner with other regional organizations to add value and create 1to1 enterprises," explained Tom Shimko, Senior Managing Partner of Peppers and Rogers Group.  "Lang brings a wealth of 1to1 marketing experience to our company as both an implementer and a world class consulting professional."


In addition to its corporate offices in Connecticut, the Boston expansion brings the total number of domestic Peppers and Rogers Group offices to six, San Mateo, California; Bowling Green, OH; Austin, TX, and Detroit, MI. The management consulting firm is also establishing a global presence, with offices in Australia, the U.K., Israel, The Netherlands, Singapore, South America, South Africa, Mexico and Brazil.  

“This is an exciting time for Peppers and Rogers Group,” stated President and CEO Steve Skinner.  “The demand for our unique approach to CRM continues to grow, reinforcing the need for us to expand on a wide range of fronts to support our clients. Boston tends to be a leader of business trends and 1to1 marketing is in the forefront of how U.S. and global companies will do business in the future. In particular, we look forward to working with the financial services, retail, biotech and high tech companies that thrive in the Boston area, helping them to further develop and implement tomorrow’s 1to1 solutions. We know that Lang Allen is the right person to lead our efforts in Boston.”

About Peppers and Rogers Group
Based in Stamford, Conn., Peppers and Rogers Group is a management consulting and media firm that develops, implements and communicates customer-focused business strategies. Built upon the one-to-one business practices created by Don Peppers and Martha Rogers, Ph.D. and their associates, Peppers and Rogers Group has earned global recognition for its ability to understand and communicate how technology is changing the way companies build relationships with their customers.

Peppers and Rogers Group’s corporate profile includes the most up to date, innovative consulting practices, educational programs, keynote presentations, book and magazine publishing, and most recently a one-to-one executive search firm.  Its global client list includes Fortune 500 companies in the automotive, computer, consumer goods, financial services, media, telecommunications, Internet and other industries.

For more information regarding Peppers and Rogers Group, contact Kathryn Kavicky at 203-324-7590, ext, 3318 or kkavicky@1to1.com.  Lang Allen may be reached at 203-316-5121 ext 3343.

 
Editorial Contact:
Kathryn Kavicky
Peppers and Rogers Group
203.324.7590
kkavicky@1to1.com
 
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