Nextance Strengthens Executive Team with New VP Marketing (email this article)

Tiffany Riley recruited to help extend company growth and market leadership

CRM Headline News

REDWOOD CITY, Calif. ­ September 20, 2004 ­ Nextance Inc. (Company Profile, Past Stories, Case Studies) , a provider of Intelligent Solutions for Enterprise Contract Management™, today announced Tiffany Riley as the new vice president of marketing. The appointment further strengthens the company¹s highly seasoned management team and will accelerate the momentum gained from nearly doubling business year over year for the fiscal year ended May 2004.

Riley brings more than 10 years of marketing experience with customer relationship management and enterprise business performance solutions to help Nextance increase market presence and market share of the Nextance Intelligent Enterprise solutions. Previously, she was the vice president of marketing at Blue Pumpkin, a leading provider of enterprise workforce optimization solutions, where she helped the company rapidly advance from a start-up to an award-winning, global market share leader. Riley also brings a track record of delivering highly innovative and successful products and customer-focused programs with such companies as Siebel Systems, Sybase, and Scopus Technologies.

"We are extremely pleased to have Tiffany on our team," said Kyle Bowker, president and chief executive officer of Nextance. "She is a proven leader with the energy and customer dedication to perfectly complement our senior team. Her ability to understand market needs, establish a vision and clearly articulate customer benefits are exactly what we need at an exciting time for Nextance when we are planning on substantial revenue growth yet again."

With the most Global 1000 customers in its industry and an award-winning product offering, Nextance is well positioned at an advanced stage of its growth to extend its reach and evangelize the value of enterprise contract management to a wider market. Along with a seasoned management team, the company also boasts outstanding financial backing from top venture firms such as Lightspeed Venture Partners, El Dorado Ventures, Onset Ventures, and Palo Alto Venture Partners who are focused on driving the company to long term success through innovative products, key partnerships, and customer success.

"What attracted me to Nextance was not just its strong market position and unique product differentiation, but also that the industry is reaching a major phase in its growth," explained Riley. "Global enterprises are fast realizing that millions of dollars in revenue opportunity walk out of the door every day or are wasted in overspending. Intelligent contract management is a rising priority, because hard-fought customer, supplier and partner agreements can¹t provide the great competitive advantage they were meant to, if they are not actively managed and fully leveraged."

As the building-blocks of business, today¹s contracts are increasingly complex, making it easier to lose track of their performance and lifecycle events. Nextance¹s Intelligent Enterprise™ contract management solutions enable companies to regain control over their agreements ­ a fundamental business asset ­ to enhance revenue opportunities, reduce costs, leverage intellectual property, improve visibility into external relationships, align departmental initiatives with global business performance goals, and more.

About Nextance Inc.
Nextance provides Global 1000 companies with Intelligent Enterprise Contract Management Solutions™ that help accelerate business excellence across the enterprise by leveraging the strategic value of their contracts. Nextance improves enterprise-wide performance by solving simple and complex contracting challenges from automating routine contract management tasks and workflow handling, to orchestrating sophisticated contract or licensing activities and transactions that require people and systems to collaborate across organizational and geographical boundaries. Global 1000 companies like Covenant Health, Eastman Chemical, Fireman¹s Fund, Genzyme Corporation, Sasol and Sun Microsystems have thousands of users worldwide using Nextance to gain control of revenue and costs that are directly affected by strategic buy-side, sell-side, and licensing contracting initiatives. Nextance is based in Redwood City, CA, and is privately held. Additional information about Nextance is available at www.nextance.com.

Nextance®, NeXML™ and Intelligent Enterprise™ are trademarks of Nextance Inc. All use of Nextance Inc.¹s marks and logos shall be in accordance with Nextance Inc.¹s accepted use policy.
 

Editorial Contact:
Susan Lehman
Story Communications
510-832-6006
susan@storypr.com