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Net Effect Introduces Industry's First Secure Instant Messaging SolutionSecurity Enhancement Further Positions Net Effect as the Leading Provider of Real-Time Online Customer Care Solutions for Large E-BusinessesNet Effect, the leading provider of scalable Web-based "Live Help" services, announced availability of the industry's first secure solution for real-time online customer care.New security enhancements based on the Secure Sockets Layer (SSL) protocol have been added to Net Effect's industry-leading service offering to produce the only real-time customer care solution suitable for large e-business applications. "As research by Net Effect and others has confirmed, security is still the biggest concern among online shoppers," said Julie Schoenfeld, president and CEO of Net Effect. "Until now, real-time online customer care solutions could not ensure the level of security needed by e-businesses and their customers. With the introduction of these new security enhancements to our Live Help service, Net Effect has addressed these concerns head on, ensuring a safe and secure environment for Web-based communications and helping global e-businesses achieve their full revenue potential." The Secure Sockets Layer protocol is used to encrypt data sent between consumers and e-businesses using Net Effect's Live Help service. Handshake routines at the beginning of each communication session share identifying information between the two parties, select one of several encryption algorithms, and create session-specific encryption keys. The SSL security enhancement will be made available to Net Effect customers immediately. About the Net Effect Solution Net Effect's Live Help service provides a complete instant messaging-based customer care solution for global e-businesses. Featuring skills-based routing, multi-session management, real-time session escalation, transcript capture, knowledge base integration, remote browser control and solution development tools -- as well as the customer care and Web design expertise to ensure timely and effective integration -- Net Effect's scalable solution is designed specifically for the needs of global e-commerce leaders. About Net Effect Net Effect is the first company to deliver scalable, Web-based "Live Help" services to the e-commerce market. Net Effect's solution enables real-time text-based conversations between e-businesses and their customers, providing a new opportunity to convert e-shoppers into e-buyers. Implemented with close support from Net Effect's customer care and Web experts, "Live Help" can be launched easily, intelligently and cost effectively and with clearly measurable benefits. The "net effect" is improved customer loyalty and profitability. Net Effect is located in North Hollywood, and is backed by Greylock, Trinity Ventures, TL Ventures and Stanford University. For more information, visit www.neteffect.com or call 818/752-6600. Editorial Contact: Robert B. Wyse Net Effect Systems 216/765-8020 x25 rob@neteffect.com top of page © 1999 Real Market Research Corporation. Real Market is a registered trademark. |
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