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MOTIVE COMMUNICATIONS NAMED AS ONE OF COMPUTERWORLD'S "100 EMERGING COMPANIES TO WATCH IN 2000"Motive Only E-Support Vendor Selected for Prestigious HonorAUSTIN, Texas - December 6, 1999 - - Motive Communications, Inc., (www.motive.com) the established leader in e-support, today announced that Computerworld recently selected the company as one of its 100 emerging companies to watch in 2000.Computerworld, the leading provider of news and analysis for IT professionals, developed the emerging company list to help IT departments sort through the mass of start-ups and identify companies that are leaders in key technology areas. The publication's editors and a panel of industry influencers and experts reviewed nominations from 560 companies, narrowed the list to a set of finalists, and then selected the top 100. The winners, including Motive, were picked based on the following criteria: The company and its technology offer demonstrable value to corporate IT operations in Fortune 1,000 companies; the product or service addresses problems or challenges that IT managers face. The company is innovative, the product or service presents a new and creative approach to an IT issue, and the product or service competes in a relatively new or emerging market. The company demonstrates an ability to execute its strategy in terms of revenue, revenue growth, funding, and its management team. "We are honored to be singled out by Computerworld's editors and its distinguished panel of judges as a technology innovator that also provides significant value to corporate IT," said Mike Maples, Jr., vice president of marketing at Motive Communications. "Being the sole provider of e-support to make the list is not only gratifying, but also confirms our standard-setting position in the electronic technical support marketplace. We look forward to extending that leadership role in 2000 as IT departments join with Motive and our industry-leading vendor partners to create e-support networks that transform the delivery of technical support." Motive Leadership The Computerworld award is the latest in a string of industry accolades and awards for Motive. Other recent awards include: 1999 - 2000 KPMG High-Technology Industry Leadership Award, IT Support News magazine Most Innovative Technical Support Tool of 1999 and Upside Hot 100 Privately Held Company List. The Motive Solution Motive Solo, Motive Duet and Motive ActiveLink combine to form the industry's first complete solution for developing e-support networks. Motive Solo provides end users with self-service solutions. Solo also works in concert with Motive Duet, which offers a direct digital connection between end users' systems and support analysts for resolving incidents that require assisted service. Motive ActiveLink is the first support extranet that harnesses the community-based capabilities of the Internet for a company's support analysts. ActiveLink empowers analysts to create collaborative communities with each other and with analysts in different organizations. It also provides pre-packaged support components that automatically identify and resolve problems, allowing analysts to solve problems better, faster and more efficiently. In combination, these three components provide a complete out-of-the-box e-support solution that enables support organizations to offer faster and more accurate service, dramatically reduce support costs, and improve end user productivity and satisfaction. The key component driving Motive's e-support capabilities is the company's patent-pending ActiveSense technology. ActiveSense digitally performs support tasks for end users and support technicians. For example, rather than asking a customer for technical details, ActiveSense is able to automatically retrieve this information from the user's computer. ActiveSense also enables support organizations to provide customers with a highly customized and context-specific support experience based on the information gathered About Motive Communications, Inc. Motive Communications is a dynamic, fast-growing software company on a mission - help its customers leverage the power of the Internet to cut $25 billion in waste out of high-tech support by the year 2005. Motive's unique approach, e-support networking, uses the Internet to revolutionize post-sales support of digital products, enabling companies to reduce support costs, improve customer satisfaction and increase customer loyalty. The de-facto standard for e-support, Motive's solution is used by leading companies in various business segments including Compaq, Dell, Gateway, Kmart, Intuit, JD Edwards, MCI, Merrill Lynch, Microsoft, Netscape, PeopleSoft, SAIC and Visa. Motive was founded in May 1997 and is backed by $31.2 million in funding from Accel Partners, Attractor Investment Management, Austin Ventures, Hambrecht & Quist, Palantir Associates, Pivotal Asset Management and SSM Venture Partners. Motive can be reached at (512) 339-8335 or on its Web site at http://www.motive.com. ### The Motive logo, Motive Communications, Inc., Motive Duet, Motive ActiveLink and all other Motive product and technology names are trademarks of Motive Communications, Inc. All other products or services mentioned herein are trademarks of their respective companies. Editorial Contact: Claire Campbell Motive Communications 512/339-8335, x2408 claire@motive.com top of page © 1999 Real Market Research Corporation. 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