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Relational Solutions Announces Alliance with MicroStrategyMicroStrategy Technology Further Strengthens POSmart, Relational Solutions' Fully Customized Point-Of-Sales Database Reporting and Analysis ApplicationWESTLAKE, Ohio, Sept. 20 -- Relational Solutions, Inc., a premier Data warehousing and Business Intelligence Company, today announced an alliance with MicroStrategy® Incorporated (Nasdaq: MSTR), a leading worldwide provider of Intelligent E-Business(TM) software. The relationship was created to increase the analytical depth and scalability of Relational Solutions' recently launched POSmart, the first fully customized point of sales database reporting and analysis application designed for consumer product companies.POSmart helps companies determine who is buying specific products and when they are being bought. POSmart also allows companies to understand the profitability of products, stores, reps, regions, etc. With POSmart a company can determine trends, view customer history, determine effectiveness of campaigns and flag low inventory levels. Collaborating with MicroStrategy, POSmart provides clients with a 360 degree view of their customers. ``Capturing and analyzing data effectively are absolute necessities in today's economy,'' commented Sanju K. Bansal, chief operating officer of MicroStrategy Incorporated. ``At MicroStrategy, we take great pride in the power of our analytical and narrowcasting capabilities. At the same time we recognize that the integrity and accuracy of captured information is critical for success. It is important for us to work with companies such as Relational Solutions -- companies that effectively, accurately and efficiently capture and store information from numerous data sources.'' MicroStrategy 7(TM), MicroStrategy's recently launched business intelligence platform, will collaborate with Relational Solutions' extraction and collection technologies and their data marts. MicroStrategy 7 will perform complex analysis against stored information, including market basket analysis, customer segmentation and customer scoring. ``We foresee this alliance with MicroStrategy as an opportunity to expand our business opportunities and move into larger accounts,'' said Rob York, President of Relational Solutions, Inc. ``MicroStrategy 7's powerful analytical capabilities and massive scalability will allow us to easily service large corporations with multiple terabyte data warehouses. We believe that joint solutions will fulfill mission critical needs of our customers of all sizes in all industries. The combination of MicroStrategy Technology and Relational Solutions Data warehousing expertise in retail and the consumer packaged goods industries gives our customers the most effective analytical platform in the marketplace.'' About Relational Solutions, Inc. Relational Solutions, Inc. (RSI) is a consulting company based in Westlake, Ohio, that focuses specifically in data warehousing and business intelligence solutions. Understanding the business benefits to knowing your customers and having the technical expertise to deliver the systems makes RSI the choice for companies wanting to turn their data into strategic customer relationships. MicroStrategy, Intelligent E-business and MicroStrategy 7 are either trademarks or registered trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners. Editorial Contact: Michael Quint MicroStrategy 703-848-8600 PR_info@microstrategy.com top of page |
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