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KANA and Broadbase Complete MergerStrategic Merger Creates the First Contact Center Solution Based on J2EE and COM for Superior Customer ServiceMENLO PARK, Calif. - June 29, 2001 - Kana Communications, Inc. (NASDAQ:KANA), a leading provider of customer enterprise relationship management (eCRM) solutions and Broadbase Software, Inc., (NASDAQ: BBSW), a leading provider of Intelligent Customer Interaction(tm) solutions, today announced that they have completed the merger of the two companies. The new company (now named KANA), will provide the next generation of eCRM solutions to Global 2000 organizations, and will be traded under the symbol KANA beginning the morning of June 29, 2001. "With the only suite of J2EE and COM contact center applications on the market today, KANA enables Global 2000 organizations to build scalable contact centers that provide an extremely high level of customer service consistently across all touch points," said Chuck Bay, President and CEO of KANA. "KANA's complete suite of enterprise applications and best-in-class eCRM Architecture uniquely enables customers to conduct business with a company when, where and how they want, whether that means web contact, web collaboration, e-mail, live chat or telephone. KANA makes it possible to provide extraordinary interactions and improve customer experiences while decreasing costs in the contact center and in marketing departments." KANA's highly scalable J2EE and COM contact center applications enable companies to bring intelligence and automation to an organization's service and marketing organizations, enabling them to better manage customer and partner relationships that result in rapid return on investment. The combined company will make its eCRM solution available immediately to the marketplace and its 1,200 existing customers. About KANA KANA (NASDAQ: KANA) provides the industry's leading eCRM solutions to the largest businesses in the world, helping them to better service, market to, and understand their customer and partners, while improving results and decreasing costs in contact centers and marketing departments. Through comprehensive multi-channel customer relationship management that combines the best-in-class KANA eCRM Architecture with enterprise applications, KANA has become the fastest-growing provider of next generation eCRM technology. The company's customer-focused service, marketing and commerce software applications enable organizations to improve customer and partner relationships by enabling them to productively interact when, where and how they want - across all touch points, including web contact, web collaboration, e-mail, and telephone. KANA's global customer base includes Global 2000 organizations in the financial services, manufacturing, high technology, communications, retail and services markets. ADP, Chase, E*Trade, GAP, GM, Hewlett-Packard, Kodak, Sony, United Airlines, Verizon, and Williams Sonoma are among the Industry leaders that have implemented KANA's eCRM solutions. KANA has locations in 22 countries worldwide, in addition to an extensive global network of channel partners. For more information, please visit www.kana.com. NOTE: KANA Software, Broadbase, KANA and the KANA logo are trademarks of KANA Software, Inc. All other company and product names may be trademarks of their respective owners. Editorial Contact: Lorraine Daignault KANA 508/653-4000 ldaignault@kana.com top of page |
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