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divine Announces Its Relationship With Movielink, The New Online Movie Rental ServiceCompany was an Early Participant in Infrastructure Development and Retains a Role in Quality AssuranceCHICAGO, Dec. 16 /PRNewswire-FirstCall/ -- divine, inc., (Nasdaq: DVIN - News), a leading provider of solutions for the extended enterprise, today announced the company's roles in the online movie rental service launched last month by Movielink, LLC. The service, available at www.movielink.com , offers broadband Internet users in the United States the opportunity to rent and download a wide selection of feature-length major motion pictures. The service-first conceived in 1998-was developed with the support of Viant, which was acquired recently by divine. During the past three years, the divine -- formerly Viant -- team has been performing as functional/QA analysts for engineering and business systems development. "divine is fully aware of the opportunities that broadband-delivered services -- such as online movie rentals -- can offer the consumer," said Movielink Chief Technology Officer John Godwin. "With its technology know-how, the divine team has been integral in helping Movielink to develop an efficient, high performance infrastructure and in defining a new experience for consumers." "We at divine are thrilled to be able to participate with Movielink on this significant milestone for the motion picture industry and for broadband Internet users, who now have convenient online access to a wide range of films," said divine Chairman and CEO Andrew "Flip" Filipowski. "This initiative provides a completely new distribution avenue for movies and demonstrates the exciting possibilities of broadband entertainment." Movielink has worked closely with the divine team on numerous pivotal activities, including developing the content delivery network requirements and customer account and content management systems, writing software to attract consumers through a high-quality viewing experience not previously available through streaming or piracy, as well as digital rights management. Filipowski added, "This has been an extremely ambitious undertaking, requiring the ability to effectively move very large files of movies across the Internet and deliver a desirable shopping experience for consumers, as well as a deep expertise in content management. While it was a very complex initiative to create, we believe consumers will find it to be a simple and exciting new way to enjoy feature films." About Movielink Movielink, LLC ( www.movielink.com ) is the online movie rental service offering U.S. broadband customers an extensive selection of recently released films as well as content from film libraries spanning a wide range of genres -- action, classics, comedy, drama, family, romance, sci-fi and thrillers. About divine, inc. divine, inc., (Nasdaq: DVIN - News) is focused on extended enterprise solutions. Through professional services, software services and managed services, divine extends business systems beyond the edge of the enterprise throughout the entire value chain, including suppliers, partners and customers. divine offers single-point accountability for end-to-end solutions that enhance profitability through increased revenue, productivity and customer loyalty. The company provides expertise in collaboration, interaction and knowledge solutions that enlighten, empower and extend enterprise systems. Founded in 1999, divine focuses on Global 5000 and high-growth middle market firms, government agencies and educational institutions and currently serves over 20,000 customers. For more information, visit the company's Web site at www.divine.com . divine is a trademark of divine, inc. All other trademarks, trade names and service marks referenced herein are the properties of their respective companies. top of page |
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