Press Release - CustomerCast

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CustomerCast Wins Top Honors for Customer Satisfaction Measurement

Web-Based Support Effectiveness System Claims Users Choice Gold Award for Helping Companies Tap Valuable Customer Insight

MOUNTAIN VIEW, Calif. - November 1, 1999 - CustomerCast, the leading provider of eCustomerSatisfaction™ and Loyalty systems, has won top honors in the First Annual Users Choice Awards, sponsored by Customer Support Management magazine and Real Market Research. CustomerCast SupportCast was awarded the Gold Best in Class award in the category of Customer Satisfaction Measurement.

CustomerCast SupportCast is an automated, Web-based customer feedback system that measures customer satisfaction with a company's support processes. SupportCast works with a company's customer service software to integrate key customer history information with customer satisfaction feedback. This provides the management team with actionable data to better manage a company's support organization and to improve revenues.

"CustomerCast is honored to have been selected as the Gold Best in Class winner for the First Annual Users Choice Awards," said Andre Schwager, President, CEO and co-founder of CustomerCast. "As customer loyalty and retention become even more critical to a company's success, CustomerCast aims to fundamentally revolutionize the way companies leverage customer information. SupportCast provides a Web-based system to turn customer feedback into measurable satisfaction criteria that a company can use to monitor, maintain, and improve their support processes and customer loyalty. This combination of end-to-end services, systems, and support offers executives a Web-based solution to tap and act on strategic customer feedback."

About The Users Choice Awards
The awards ceremony was held during ZD Events' Customer Relationship Management and Support Services Conference and Expo at the Moscone Center in San Francisco on Wednesday, October 27. Awards were presented by Katherine Grayson, Editorial Director of Customer Support Management, and Gary Lemke, President of Real Market Research. Regarding the new awards program, Grayson stated, "Nothing speaks so directly about the quality of and effectiveness of a product as does end-user acclaim."

Customer Support Management, "The magazine for optimizing the customer relationship," is the only enterprise-level solutions publication written exclusively for executives and line managers responsible for customer support and service. Real Market Research provides fact-based market research for customer relationship management organizations and publishes "RealMarket Today!" -the industry's first and only daily publication highlighting CRM news and events. Program Partners for the event are: Call Center Network Group, Customer Support Consortium, Help Desk Institute, Help Desk 2000, and Help Desk Professionals Association

About CustomerCast
CustomerCast is the leading provider of eCustomerSatisfaction and Loyalty Systems for organizations that want to succeed in the Digital Economy. As competition for customers becomes more intense and more costly with each passing day, CustomerCast fills a vital need-enabling organizations to measure customer satisfaction and loyalty at Net speed. With the CustomerCast system, results of online and offline customer feedback are integrated with key customer history information from a company's internal customer service software. This information is reported via the Web and presented in the form most relevant and actionable for every level of management.

Founded in 1997, CustomerCast serves leading Fortune 500 and .com companies. CustomerCast's services include: feedback system architecture specification, survey and system design, systems integration, results analysis, and online reporting, as well as ongoing hosting and monitoring of Web-based customer feedback systems. Company information is available at http://www.customercast.com or by calling (650) 390-9001. CustomerCast is headquartered in Mountain View, Calif.

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CustomerCast, the CustomerCast logo and eCustomerSatisfaction are trademarks of CustomerCast. Any other brand names used are property of their respective owners.

Editorial Contact:
Kelly Schwager
ThinkAloud
(408) 265-2206
kschwager@thinkaloud.com

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