|
Press Release |
|||
|
ADVISORY/Chordiant Software and Priceline.com present: `Making Money from Customer Interaction Systems' Priceline.com - A CRM Success StoryCUPERTINO, Calif.--Chordiant Software (Nasdaq:CHRD - news):To: Industry analysts; tech editors; consumer editors; business editors Who: Chordiant Software and Priceline.com What: A 45-minute Web presentation by Priceline.com CIO Ron Rose: Priceline.com - CRM and ROI "Making Money from Customer Interaction Systems" When: Wednesday, November 14, 2001 Live Broadcast New York: 2:00 p.m. Los Angeles: 11:00 a.m. Playback Anytime after the live presentation FREE REGISTRATION: http://www.chordiant.com/webcast Why: In one year, Priceline.com cut operating expenses almost 16 percent, expanded its customer base and dramatically increased business from repeat customers. In the second quarter, Priceline added more than 1 million new customers, bringing its total customer base to 10.9 million. Repeat business was a record 61 percent, substantially higher than the 39 percent last year. These gains were achieved using Chordiant's Campaign Management solution - Marketing Director Following the presentation you'll be able to ask Rose questions about the presentation or your own CRM initiatives. Rose guarantees you will leave this session with information you can immediately use, including: Benefits and ROI of campaign automation How to get the most from your campaign automation tools What to look for when selecting marketing automation technologies FREE REGISTRATION: http://www.chordiant.com/webcast Registration for this webcast will close November 13 at noon EST. Please feel free to forward this invitation to colleagues in e-commerce and Web marketing that you believe will be interested in this presentation. Editorial Contact: James Strohecker Chordiant Software 408-517-6191 james.strohecker@chordiant.com top of page |
|||