|
Press Release |
|||
|
Astea and Yankee Group Co-Host Webinar on Mobile CRMMobile CRM: Taking It To The Streets’ presents latest concepts for enterprise connectivity, information sharing and more profitable business strategies.Horsham, PA, December 6, 2001—Astea International Inc. (Nasdaq:ATEA), a leading global provider of CRM solutions for companies that sell and service capital equipment, will host a Webinar exploring the many benefits, solutions and challenges of Mobile CRM. The interactive session will be co-hosted by CRM strategies analyst Brian Jones of the Yankee Group and Greg Cicio, Astea’s vice president of strategic planning and corporate development. Mobile CRM is redefining concepts of enterprise connectivity, information sharing and more profitable business strategies for field sales, field service, and traveling executives. Astea’s emphasis on ‘Connecting Your Enterprise’ with its AllianceEnterprise Suite solutions is enabling companies to ‘mix and match’ mobile solutions and connect different types of employees using combinations of focused applications for laptops, pocket PCs, cell phones and pagers. The Webinar entitled “Mobile CRM: Taking It To The Streets” will take place on Tuesday, December 11, noon-1 pm EST. Registration for the free session is at: http://www.astea.com. About Astea International (www.astea.com) Astea International Inc. specializes in Customer Relationship Management (CRM) solutions for companies that sell, service and support equipment. Astea solutions integrate, automate and streamline business processes for sales and marketing, customer contact centers, field service, professional services and mobile CRM, and integrate with back-office systems. Astea’s solutions are used in multiple industries to improve productivity, customer satisfaction, profitability, and top-line revenue growth. Astea offers over twenty years of CRM industry experience and a worldwide sales and service network. The Yankee Group (www.yankeegroup.com) As a global leader in technology research and strategic consulting, the Yankee Group provides accurate, reliable, and trusted research; custom consulting; and personalized one-to-one client interaction encompassing all areas essential to business success: Internet, electronic commerce, communications, wireless, computing, and enterprise applications. Now in its fourth decade, the company is headquartered in Boston and maintains offices throughout North America, Europe, Latin America, and the Pacific Rim. © 2001 Astea International Inc. Astea is a registered trademark and AllianceEnterprise Suite is a trademark of Astea International Inc. All other company and product names contained herein are trademarks of the respective holders. This press release contains forward-looking statements that are made under the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995 and involve a number of risks and uncertainties that could materially affect future results. Among these risk factors are possibilities that the companies mentioned in this press release may not purchase licenses for AllianceEnterprise, the continuing acceptance of Astea’s products, general competitive pressures in the marketplace, and continued overall growth in the customer relationship management solutions industry. Further information regarding these as well as other key risk factors and meaningful cautionary statements that could affect the Company’s financial results are included at length in the Company’s Form 10-K for the fiscal year ended December 31, 2000, filed with the Securities and Exchange Commission. Editorial Contact: Joe Mitchell Gregory FCA 610 642 8253 joe@gregoryfca.com top of page |
|||