Gambro Technical Services, Inc. Selects Astea Alliance Suite(email this article)

HORSHAM, Pa., Aug. 18 /PRNewswire-FirstCall/ -- Astea (Company Profile, Past Stories, Case Studies) International Inc. (Nasdaq: ATEA - News), a global provider of Service Smart, Enterprise Proven CRM solutions, announced that Gambro Technical Services has selected the Web and mobile capabilities of the Astea Alliance CRM Suite throughout the United States. Gambro will deploy Astea Alliance to replace numerous systems and manual procedures that are currently in use to manage field service operations. Gambro Technical Services, Inc. is a division of Gambro AB, a global medical technology and healthcare company with leading positions in renal care and blood component technology.

Astea Alliance will consolidate management of equipment warranties and service contracts, technical support, field service dispatch, depot repair and logistics to one system. In addition to system access from front-office desktops, integrated Alliance Employee Portal and Alliance Laptop for Service applications will enable remote and mobile employees to independently interact with the system as well. The new capabilities for Gambro's field force to receive, execute and document service assignments electronically in any location will eliminate paper-based processes, reduce communications costs, improve productivity and elevate Gambro Technical Services' already high quality standards.

"Astea Alliance will reduce our costs for service delivery, inventory, and computing infrastructure support and will improve our business efficiencies across the board," said Kathleen Rambo, president of Gambro Technical Services. "We project a fast return on investment with Astea Alliance, not only from greater contributions to Gambro's profitability, but in terms of raising the bar for our quality of customer service and higher employee job satisfaction. Connecting our entire service organization to a single, enterprise management system will make jobs easier and create a better environment for employees to excel."

"Gambro's business drivers for seeking a new service management system are consistent with other companies that built their industry leading positions with innovative products and differentiating service," said Zack Bergreen, chairman and CEO of Astea. "Astea Alliance will enable Gambro to stay ahead of the curve in its service-sensitive medical technology markets. We are pleased to be able to count Gambro on the list of leading medical equipment manufacturers and service providers that are Astea customers."

About Astea International

Astea International (www.astea.com) is a global provider of service- focused CRM software that addresses the unique needs of companies who manage capital equipment, mission critical assets and human capital. The Astea Alliance CRM suite addresses the complete service lifecycle, from lead generation and project quotation to service and billing through asset retirement. It integrates and optimizes critical business processes for Sales & Marketing, Contact Center, Field Service, Depot Repair, Professional Services, Portals, Analytics and Mobile solutions. Astea has licensed applications to companies in a wide range of sectors including information technology, telecommunications, instruments & controls, business systems, and medical devices.

Astea and Astea Alliance CRM are trademarks of Astea International Inc. All other company and product names contained herein are trademarks of the respective holders.

This press release contains forward-looking statements that are made under the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995 and involve a number of risks and uncertainties that could materially affect future results. Among these risk factors are possibilities that the companies mentioned in this press release may not purchase licenses for Astea Alliance, the continuing acceptance of Astea's products, general competitive pressures in the marketplace, and continued overall growth in the customer relationship management solutions industry. Further information regarding these as well as other key risk factors and meaningful cautionary statements that could affect the Company's financial results are included at length in the Company's Form 10-K for the fiscal year ended December 31, 2002, filed with the Securities and Exchange Commission.