Press Release - Applix

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Geac Partners with Applix to Bring Internet-based Customer Relationship Management -iCRM- to Customers Worldwide

Partnership Underscores Commitment to Help Companies Thrive in Today's Customer-Driven Economy

WESTBORO, Mass. & ATLANTA--Aug. 21, 2000-- Applix, Inc. (NASDAQ:APLX), a global e-Business solutions company, and Geac® Enterprise Solutions (Toronto:GAC), a worldwide supplier of enterprise management software, have partnered to deliver a global, Web-based iCRM solution to customers.

Geac will distribute Applix's iCRM solution on a worldwide basis as both a component of their own solution offering and as a standalone application in select markets. As proof of its commitment, Geac will implement Applix's iEnterprise iCRM solution for its own internal use.

This agreement allows Geac to supply a CRM solution to its customers worldwide, enabling them to synchronize supplyside operation with the changing demands of customers in the new e-Business world. Together, Geac and Applix can help companies match products and methods of delivery to customer demand, maximizing the acquisition, retention and profitability of customers.

``This partnership represents a logical progression of the mutually beneficial relationship Applix and Geac have enjoyed for several years, and is a shining example of both companies' commitment to helping customers manage the `front office' or `demand side' of their business,'' said Alan Goldsworthy, Applix's President and CEO. ``We are very happy to be able to partner with Geac to offer this vital business functionality to the mid-market. Our previous alliances with Geac have been highly successful - in 1999 Geac generated the highest revenue of any of our partners selling our iTM1 business intelligence software - and our new partnership is exceptionally good news for the mid-market sector.''

Geac will use Applix iEnterprise software to interface the customer-facing front office business processes to its back office applications. Subsequently, it will use Applix's iTM1 business intelligence solution to analyze customer data to help users improve business efficiency and provide customers with the information and services they need. By accessing enterprise-wide data, businesses will be able to accurately measure levels and patterns of customer demand in real time. Also, when the highly flexible iEnterprise is configured to Geac's solutions (SmartStream®, System21, E Series, M Series, SQL Financials, TotalHR), the browser access will enable customer data to be viewed and analyzed remotely, regardless of where the transactions are made. The extensive information available relating to customer sales, previous orders, service levels and prior performance will give organizations the necessary data to fully understand the cost of transactions and streamline the entire process of customer interaction, such as matching the most suitable process with the right customer.

``In the New Economy, maintaining both new and established customer relationships is not an option - it is a necessity,'' explains Harry Debes, President, Geac Enterprise Solutions. ``By partnering with Applix, Geac Enterprise Solutions can now show businesses how to use the data that our applications maintain to improve and streamline the way their e-business interacts with the customer. It is yet another example of Geac Enterprise Solutions' commitment to supply mid-market companies with unrivalled and specialized end-to-end solutions to help them prosper in the new digital age. This represents a significant step in Geac's strategy of enhancing its customers' existing investments to participate wholeheartedly in the New Economy.''

About Geac Enterprise Solutions

Geac Enterprise Solutions, a division of Geac Computer Corporation Ltd., provides mid- to large-sized enterprises with business-enabled ERP solutions. Geac's client/server (SmartStream and SQL Financials/HR), PC/LAN (TotalHR), S/390 (E Series and M series) and AS/400 (System21 and Style) product suites enable organizations to streamline business processes and provide business intelligence access throughout their enterprises across multiple platforms. Additional information about Geac Enterprise Solutions is available at www.smartenterprise.geac.com.

Geac Computer Corporation Limited (TSE:GAC) is a provider of mission-critical software and systems solutions to corporations around the world. Geac solutions include cross-industry enterprise business applications for financial administration and human resources functions, and enterprise resource planning applications for manufacturing, distribution and supply chain management. As well, Geac provides several industry applications to the hospitality, property and publishing marketplaces, as well as a wide range of applications for libraries and public administration. Headquartered in Toronto, Canada, Geac ranks as one of the world's largest software companies. Further information is available on the World Wide Web at www.geac.com , or through e-mail at info@geac.com .

About Applix

Applix, Inc. (NASDAQ:APLX), headquartered in Westboro, MA, is a global provider of e-Business solutions including Internet-based customer relationship management, customer analytics and planning software, and interactive customer communities. As a single source of integrated solutions, Applix enables multi-national and multi-divisional e-Businesses to capture information from every corner of their extended enterprise - internal and external customers, partners and suppliers - to analyze, plan, measure and respond to changing customer requirements and business dynamics, all in real-time. With an innovative approach of combining its core solutions, iEnterprise (iCRM) and iTM1 (iPlanning), Applix aims to be the global leader of Demand Chain Management, providing the measurement and management of customer demand to drive profitable decision-making across the enterprise. Applix maintains offices in eight countries and has over 4,000 customers worldwide. For more information on Applix, please visit www.applix.com.

Notes to Investors
This press release contains certain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, which involve a number of risks and uncertainties that could cause actual results to differ materially. Specifically, comments related to the demand for, revenue from and acceptance of the Company's products and the Company's position in the markets, may be considered forward-looking and subject to a number of risks and uncertainties, including but not limited to: the rate of growth in market demand for the products; the acceptance of the Company's products; intense competitive conditions; rapid technological change; frequent new product introductions and evolving domestic and international standards, which may render existing products and services obsolete. Refer to the Company's Form 10-K for the year ended December 31, 1999 for a list of factors as discussed under ``Risk Factors''. Applix does not undertake - and specifically declines any obligation - to publicly release the result of any revision which may be made to any forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of anticipated or unanticipated events.

All trademarks, registered trademarks, and service marks are the property of their respective owners.

Editorial Contact:
Melanie Miller
Miller/Shandwick Technologies
617/351-4180
melanie_miller@miller.shandwick.com

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