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Antenna Software Forms Strategic Alliance with Applied TheoryAlliance Brings Comprehensive Web, Wireless Solution to Mobile Service ProvidersNew York, NY) September 19, 2000 - Antenna Software, Inc., the leading provider of Internet-based, wireless solutions for the service industry, has announced a strategic alliance with Applied Theory (NASDAQ: ATHY), a leading provider of comprehensive Internet Business Solutions. The alliance comes on the heels of Antenna’s recent launch of AntennaTools, a 100% Web-based, wireless communications, logistics and procurement solution for the mobile services market.The companies will help mid-sized mobile/field service providers operate more efficiently and grow more profitably. The alliance’s first target is the explosive IT services market. Currently estimated at $22 billion, the IT services market is projected to surpass $30 billion in three years. “By E-enabling and bringing greater profitability to our customers, this alliance not only helps mid-market service providers and distributors remain competitive, but also helps them grow in this new marketplace,” said Mr. Peter Semmelhack, founder and CEO of Antenna Software. “The IT service industry is placing increasing pressure upon service providers to improve their performance in the field. If you bear in mind that field service is customer service, the ability to offer real-time responsiveness in the field is critical.” With the alliance, Applied Theory can help integrate Antenna’s solutions into existing legacy and back-end database systems of Antenna’s customers. In addition, Antenna’s customers can select from a number of Applied Theory’s services, including Web hosting, Internet connectivity and security. “Our alliance with Antenna Software will deliver fully integrated solutions to mobile service providers,” said Mr. Danny E. Stroud, executive vice president at Applied Theory. “Antenna’s deep understanding of mobile service and comprehensive, real-time solutions for the IT service industry, coupled with Applied Theory’s expertise in system integration and solution deployment, will be a great benefit to the customer.” Having established a fully integrated Web and wireless field service solution for its initial market, the IT service industry, Antenna is quickly moving into other vertical markets such as networking and telecommunications. About AntennaTools Designed specifically for the Internet, AntennaTools streamlines and improves virtually every aspect of the management and delivery of on-site services, including core operations such as the installation, repair, maintenance and upgrade of mission-critical equipment. AntennaTools offers a pure HTML interface that can be accessed via any standard browser on every major hardware or software platform, and provides anytime/anywhere accessibility. About Antenna Software Founded in 1998, Antenna Software is a leading provider of Internet-based software for the service industry. Based in New York’s Silicon Alley, Antenna products enable service providers of all sizes to profitably deliver high quality service to their customers. Earlier in the year, Antenna formed alliances with Andersen Consulting and Nortel Network’s Clarify, providing Web and wireless mobile service solutions to Fortune 500 companies. For more information, call 212-343-2866 or visit www.antennasoftware.com. About Applied Theory Applied Theory Corporation (NASDAQ: ATHY), headquartered in New York, NY, is a leading provider of Internet Business Solutions. Applied Theory offers a full suite of integrated e-Business, hosting, connectivity, and security solutions to provide customers with a single source for all of their Internet needs. For more information, visit www.appliedtheory.com. Notes to Editor: Antenna Software, AntennaTools are registered trademarks of Antenna Software, Inc. Editorial Contact: Shelley Peng Antenna Software 212 343 2866, x 124 speng@antennasoftware.com top of page |
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