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Entigo Client Honeywell Receives Prestigious 1to1® Innovator Award for Customer-driven eBusiness SolutionVIENNA, VA, December 11, 2001 - Entigo Corporation, the pioneer and industry leader in B2B sell and service-side eBusiness solutions, announced today that 1to1® Magazine, INSIDE 1to1® and Peppers and Rogers Group have selected its client Honeywell as an inaugural recipient of Peppers and Rogers Group's 1to1 Innovator Award. The award recognizes the success of the Honeywell BendixKing.com eBusiness solution in building customer loyalty through the integration of one-to-one strategy, technology, and cultural change. Honeywell's Business, Regional and General Aviation Unit implemented Entigo Catalog and Entigo Order in its BendixKing.com eBusiness Web site in order to market and sell its products through its dealers to its end-user community of independent general aviation pilots. In addition to the pure commerce service, the BendixKing.com site is a general aviation portal, providing a central place for aircraft owners and pilots to obtain information about aircraft, parts and other general aviation information, and to network with other pilots. "The winners of the 1to1 Innovator Awards recognized from the outset that CRM cannot be installed, but must instead be adopted," said Martha Rogers, Ph.D., partner of Peppers and Rogers Group. "These companies are winners not because they have used new technology to do faster and more efficiently what they had been doing, but because they had the vision and a focused approach to learn to compete in an entirely new dimension-the customer dimension." Sponsored by 1to1 Magazine and INSIDE 1to1, Peppers and Rogers Group's renowned publications, the 1to1 Innovator Awards program showcases leading companies that have applied a dynamic one-to-one strategy, with the goal of delivering clear and quantifiable customer benefits. Nominated companies cut across all vertical sectors, both consumer and B2B, and included both online and offline initiatives. The ten winning companies were chosen by Peppers and Rogers Group's Editorial Board from a pool of over 50 nominations based on the depth, creativity and measurability of their CRM efforts. "We are extremely honored to be recognized with our long-term customer Honeywell," said Mark Demers, vice president of marketing and business development at Entigo. "The Entigo solution has allowed Honeywell to build loyalty among its general aviation pilots by making it easier for them to conduct business, and among its dealers through the flexibility to build their own identity with co-branded Web sites. This award underscores Entigo's commitment to deliver real eBusiness solutions that allow our customers to jump ahead of the competition, open new marketing channels, drive revenue, and increase customer loyalty and satisfaction." The 1to1 Innovators and their stories will be featured in the November/December issue of 1to1 Magazine and the December 10th issue of INSIDE 1to1, as well as on Peppers and Rogers Group's Web site, 1to1.com. About Entigo Entigo is the pioneer and industry leader in real eBusiness solutions making it faster, easier, and more cost-effective for manufacturers to market, sell, and service their products through channel partners to customers on the Web. Entigo Reality, the most comprehensive suite of B2B sell and service-side eBusiness products, delivers real ROI through reduced costs, increased sales, greater customer satisfaction, and brand loyalty. Powered by the preferred industry standard eCommerce platform, Entigo Reality features a modular set of applications enabling manufacturers to easily adapt to fast-changing market needs and business processes in real time. Entigo solutions are used by many of the world's leading manufacturers across industries as diverse as transportation, industrial products, and household durables. Entigo customers and partners include Honeywell, Ford Motor Company, General Motors, Carrier Corporation, BEA, and IBM. Visit Entigo at www.entigo.com. Editorial Contact: Kathryn Kavicky Peppers and Rogers Group 203-642-5121 kkavicky@1to1.com top of page |
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