Featured Event
Innovative Strategies for Owning the Customer Relationship
Hotel Monaco - Chicago, IL
April 22 - 23, 2002
This conference will help companies focus on "relationship-centric" activities while emphasizing growth opportunities and adapting to a changing marketplace. Topics to be covered include:
- Creating demand-driven business models to understand, engage customers, personalize interactions and maximize revenue
- Identifying the metrics to track and evaluate customer interactions
- Tailoring new products and services to increase profitability and reduce churn
- Using the Internet to understand your customers and instill loyalty
- Leveraging new technologies to retain and prioritize the most valuable customers
- Expanding marketing, sales, service and support to fulfill customer expectations and strengthen loyalty
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