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   RealMarket Live! - Webcasts ON DEMAND
 
  "The Death Knell of Outbound Marketing?"    Outbound marketing is fundamentally changing. Customers are annoyed with the complexity of cross channels and lacking the ability to self-monitor and marketing organizations are facing new legislated changes. Compliance brings new challenges in terms of legal liability and marketing effectiveness. Are we facing the death knell of outbound marketing? Or will something replace tried and true outbound marketing techniques? Learn what META Group has to say about the future of marketing. (Listen Now)
 
Must-Hear for:    Organizations looking for new ways to enhance marketing effectiveness. CMOs, VP of Marketing, Marketing Directors and Managers.
What you will learn:    How new legislation will change how organizations approach inbound and outbound marketing. Which solution providers are leading in the Enterprise Marketing Management segment.
Featured Expert(s):    Liz Roche, VP and Director, META Group
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US Retail Banks To Lavish $1.4bn On Revamping Traditional Branches
Already underway in Europe, US banks are set to drastically transform their branches in a bid to increase customer lifetime value and stem attrition. According to independent market analyst Datamonitor (DTM.L), branches will be turned into financial centers for high-value sales and advice. The report, 'Branch Renewal in US Retail Banking', estimates approximately 30,000 (26%) US bank branches will be renewed by 2006. For the customer, branch renewal is likely to transform the traditional banking experience.

Sabre Holdings With Infravio
Infravio announced that Sabre Holdings has selected Infravio Ensemble 4.0, the company’s Web Services Management suite, to use as a major building block for the Sabre Holdings Web Services program and their overall services management strategy. Sabre Holdings’ new Web Services management platform is bringing service consumers, providers, marketing, and sales teams together. The metadata driven consumer portal provides tools for shopping, registering, and implementing services.

etalk Names New VP
etalk Corporation announced the appointment of Rusty Coleman, an industry veteran with more than 23 years of experience in the telecommunications and contact center industry, to the position of vice president, worldwide sales. In his new role, Coleman will oversee the day-to-day operations of the company's global sales and field services organization, focusing on developing and expanding the company’s current customer base.

   Required Reading
     
The Goldilocks Syndrome    Anyone who has gone through one CRM rollout knows what a complicated undertaking it can be. But imagine a company implementing CRM a second time, or even a third. In fact, organizations completing three rollouts are so common that we call the experience the Goldilocks Syndrome, taking our cue from the children's story, Goldilocks and the Three Bears: The first time the system was too big, the second time too small, and finally the third time is just right. more >>
 
Archive of past Required Reading articles

 
     Today's News from page 1
 
SmartCRM
 
Stock Index
RealMarket 47.11 1.44%
Stock Index:Tell me more 
Dow Jones10,528.66-0.68%
Nasdaq2,147.970.35%
S&P 5001,138.77-0.09%
Amdocs26.690.96
APAC2.890.07
Applix4.10
Apropos3.840.06
Ask Jeeves240.52
Aspect17.740.27
Astea4.250.26
ATG2.010.11
AVAYA16.730.31
Blue Martini5.820.51
Broadvision 6.390.76
Chordiant5.840.26
ClickSoftware3.95-0.08
Convergys19.460.76
Concerto12.02-0.03
E.piphany8.25-0.15
eGain2.37-0.02
eLoyalty5.380.38
Epicor17.221.06
eOn4.40.54
FirstWave5.240.24
Group 115.199-0.341
HP25.17-0.35
ICT Group13.470.38
Interact Intell6.60.22
Interv Brite 13.330.54
KANA5.060.24
LivePerson 4.75-0.05
NCR40.81-0.02
NICE29.670.47
Onyx Software 4.390.12
Oracle14.69-0.16
Pegasystems11.461.65
PeopleSoft23.220.36
Pivotal2.110.05
Primus6.15-0.41
Rainmaker1.91-0.07
SAP42.240.54
Selectica5.340.24
Sento4.99-0.07
ServiceWare0.840
Siebel15.16950.0395
Sitel2.960
SPSS21.90.05
SupportSoft16.36-0.04
Sykes9.810.09
Tekelec19.33-0.47
Teletech11.990.24
Verint24.80
Vignette2.870.02
ViryaNet5.570.03
West Tel24.530.06
Witness9.450.39
As of close 01/20/04

 

 
 
  RealMarket Resource Center
Resource Description
 
Events:  
 
DCI’s Customer Relationship Management Conference & Exposition - CRM continues to be the most vibrant, critical and evolving technology in today’s market. It is no longer about “enterprise software.” Rather, CRM is now a flexible solution where you can mix and match software, hosted services and other components to meet your specific business needs. It goes beyond sales, marketing and customer service applications, into business intelligence, analytics, hosted applications, wireless capabilities and much more!  more >>
 
Training:   Learn one-to-one strategy - Receive online training for one-to-one CRM implementation strategies from the experts. Now you can get the experience and expertise of Peppers and Rogers Group Consulting without ever leaving your office. This interactive Web-based training program combines the value of Peppers and Rogers Group’s live training with the convenience of the Web . . .  more >>
 
Suppliers:   CRM Solutions - Learn more about the CRM vendors that supply product and service.  more >>
 
Evaluate:   The CRM Selection Center - Enterprise software decisions now at your fingertips... just a click away. Powered by TEC's eBestMatch.  more >>
 
Career:   Find or fill a CRM job - Resources for posting or searching jobs in sales, support, call centers, marketing, etc.  more >>
 
Other:   Additional resources - While we strive to provide as much good content as possible, we know there are many other good CRM resources. . . .  more >>